And we are back, folks here on the Michigan Insider on the Big 1050 WTCA online at the big 1050.com, Sam, with Mr. IroWine Tribe on the other side, joining us every single Monday to talk about all things.

Michigan is our good friend, Scott Bell.

We call him the mayor of Michigan Twitter.

Scott, good morning.

How are you?

Happy to be here as always.

Hey, man, glad you could join us as always.

We want to start off with some reflections from the week that was in Michigan sports.

Going back to last week, we got a chance to sit down with Michigan Athletic

Director Warren Manuel last week and kind of talk about some of the big topics in the world of

intercollegiate athletics. And we were talking about the breakdown that, you know, the breakdown as far as the mix for revenue sharing, as far as college sports are concerned.

And he talked about how it's going to go here at Michigan.

The revenue split, but I think it's about 70% for football and

uh you know goes down with the breakdown and um and they're in and he said hey there is going

to be a time when it comes to uh filling the gap uh as far as revenue and revenue sharing with players where they got to generate

some more revenue and they got to look at some different streams.

And so I got to ask you, Scott, when it comes to generating revenue from the stadium,

if you think there's going to come a time where the conversation, whether it's

having more events in the stadium, like concerts, or advertising in the stadium, you know,

whether it's signage on the field or around it, whether these are conversations that you think fans are going to

become more amenable to if it means staying in contention for big time players and ultimately

championship contention?

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