Zillow Crossed the Line: What Else Will They Come For? | 1467

Epic Real Estate Investing

Matt Theriault

Education, Business, Investing, How To

4.8 • 955 Ratings

🗓️ 13 April 2025

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This episode discusses Zillow's upcoming policy change starting in May 2025, where publicly marketed home listings that are not listed on a Multiple Listing Service (MLS) will be banned from Zillow. Matt explores the implications of this rule, contrasting it with the National Association of Realtors' recent update allowing public marketing without immediate MLS syndication. Our host argues that Zillow's policy is not merely about fairness or transparency but centralizes power and limits home sellers' control. The episode also emphasizes the importance of mastering off-market strategies to navigate and succeed in a market increasingly dominated by platforms like Zillow. If you'd like to join us in Vegas, you'll find this helpful: https://docs.google.com/document/d/1cDeSFadMA7q-qn1dPH7iAlJ5oLMiLwiU_-0Cm_1i5Ts/edit?tab=t.0 Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	This is Terio Media.
0:04.0	Hey, strap in!
0:07.0	It's time for the epic real estate investing show.
0:10.0	We'll be your guides as we navigate the housing market, the landscape of creative financing strategies, and everything you need to swap that office chair for a beach chair.
0:19.0	If you're looking for some one-on-one help, meet us at
0:21.7	rei-aise.com. Let's go. Let's go. Let's go. Let's go. Let's go. Let's go. You're right. To market your home
0:29.7	privately, Zillow's new rule starting May 2025 next month, puts it on the chopping block.
0:36.0	They're banning off-MLS listings that are publicly
0:38.7	marketed. So if you're not playing their game, you don't get a seat at the table. And this could
0:42.8	cost you more than just money. And I'll explain. Starting in May next month, Zillow will block
0:48.0	any listing from its platform if it's publicly marketed and not also listed on a multiple
0:53.6	listing service and an MLS.
0:55.5	What counts as public marketing?
0:57.1	Yard signs, Facebook posts, email blasts, any kind of public exposure.
1:01.7	If your home is publicly advertised but not entered into the MLS within one business day,
1:07.4	Zillow won't show it, period.
1:09.5	And if you break that rule, that specific listing attempt
1:12.3	is banned from Zillow forever. You can relist with the different agent later, but that original
1:17.6	version blacklisted. This isn't just about some fine print. This changes how you're allowed to sell
1:23.6	your own home. And if you're not paying attention, it could cost you control and a big
1:28.2	chunk of change. What makes this even more controversial is it appears to go directly against
1:33.5	the National Association of Realtors' recent update, the multiple listing options for sellers.
	...

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