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What Happened When

You Might Also Like: Secret Leaders with Dan Murray-Serter & Chris Donnelly

What Happened When

Podcast Heat

Sports, Wrestling

4.84.1K Ratings

🗓️ 20 November 2024

⏱️ 82 minutes

🧾️ Download transcript

Summary

Introducing Brewdog: World’s Most Controversial Boss from Secret Leaders with Dan Murray-Serter & Chris Donnelly .

Follow the show: Secret Leaders with Dan Murray-Serter & Chris Donnelly

In this episode, we sit down with BrewDog founder James Watt to dive into the story behind one of the world’s most disruptive beer brands. From bold marketing stunts to growing BrewDog into a global craft beer giant, James shares the entrepreneurial insights that helped him take the company to the next level.

James also opens up about the constant media scrutiny he faces, why BrewDog often attracts bad press, and how he handles the challenges of being in the spotlight. Whether you're an entrepreneur looking for inspiration or curious about BrewDog’s unconventional journey, this episode is packed with valuable lessons.

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DISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to [email protected].

Transcript

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0:00.0

Over the last decade, Chris and I have started over a dozen businesses. It's not something we're

0:04.2

particularly proud of, by the way, but it means we've had a lot of exposure to different business

0:08.0

banks. You try one, you're not so happy, try another, you're not so happy. The cycle goes on.

0:12.0

By this point, between us, we were laughing, but we tried them all. There was one we actually

0:16.4

hadn't, and it's because they're newer, and we weren't really familiar with the fact that they had this option.

0:21.3

So we wanted to try that based on our own knowledge and compare it.

0:25.5

And I tell you what, it is head and shoulders above.

0:28.6

And we are thrilled to be using and partnering with Wise Business.

0:33.6

Basically, Wise Business is the only account you need to get paid, pay employees and suppliers, and manage your business's money in multiple currencies.

0:42.1

Exactly. With Wise, you can do business across the world. Pay, get paid and manage your businesses international money with ease.

0:49.9

And look, here's the thing. You actually save money as you grow. No hidden fees, no sneaking markups on exchange rates, and no ongoing subscription costs.

0:59.4

It's like finding money in your pocket that you didn't know was there.

1:02.4

But my favourite part, and this is crucial, it's just so damn easy to use.

1:06.5

I know because I'm the one who set it up for this company.

1:09.5

Thank you.

1:10.5

Yeah, I mean, you're lazy.

1:11.4

I was never going to get you to do it.

1:12.5

But anyway, you can make payments in as little as a few seconds,

1:15.5

and it integrates with all your business software.

1:17.8

You can easily withdraw funds from Amazon, Stripe, and more in multiple currencies.

1:22.2

And it connects to accounting softwares like Zero and QuickBooks.

1:25.9

But, damn, what about security? Well, as you know, every time you

...

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