All right now, so we're going to talk about how you've been thinking about AI the wrong way and how you're missing the big picture.

So Neil, you changed the title. Did you have something you wanted to say here before I was going to go?

Yeah, right now most people with AI, everyone were talked to, it's all about generating content.

And everyone's like, oh, gender of AI, you can help do images and text on demand.

And that's great.

And I know that's really useful for platforms like

Google and being and even Facebook and they can help you generate a lot of ad

variations. Again this stuff is all great and there's nothing wrong with it. It's going to change

market of lives very drastically. But you, as a business, I bet you're not a platform and I'm pretty strong

bet. If you take all the listeners 99.9% of you guys aren't a platform like a Google or a Facebook or anything like that if not almost all of you guys aren't a platform

So from your perspective we're getting a lot of companies

reaching out be like hey how can we leverage air in our marketing like to create more

content and how can we scale faster with our images and videos and all this kind of stuff.

If you actually look at content creation,

how much do you think most people spend?

Actually, Eric, let me ask you, do you spend a lot on content creation?

Like per content piece,

does it cost you a lot to write a blog article or does it cost you a lot to create a video

No, you just bust out your phone Eric and are doing a podcast right now does it cost us a lot per episode? I mean this no but per video I mean you know

relatively speaking it's same as a blog post which is dirt cheap right like do you

look at AI being like man this is amazing and create a thousand articles and it's going to save me a lot of money.

Do you really look at it from that perspective?

...