Podcast on recording this in the midst of my exhaustion of day two's draft. Tomorrow's day three. Our percentages are lowering, lowering by the day. Only only 13% of the tokens go out tomorrow.

But VFriends.com has been exploding. I just wanted to thank all of you. It's insane what's been going on. If you haven't checked it out yet, VFriends.com, my official NFT launch and my journey of building an intellectual property, my caraviers, my transformers.

I just wanted to say thank you and I hope you enjoyed today's podcast. Have a great, great, great, great, great Thursday.

This is the Gary V. Audio Experience. Gary Vaynerchuk, better known as Gary V. To fans, is putting pen to paper in the NFT space. He's selling collectible cartoons which comes with entry to events he's planning called VCon.

He claims this project called VFriends is a blueprint for other firms to follow whether large or small. An early investor in Facebook, Twitter, Uber and Tumblr, GaryV went from building his dad's wine business to owning a media empire.

But overnight he told his 2.3 million Twitter followers he wasn't sure he was ready for today's launch, GaryV. The CEO creator of VFriends. It's here to tell us more. Gary, I'll tell you what, you are a marketing genius.

Because even I was nervous for you watching your social media overnight in this morning. Look, you've described this as one of the biggest technology shifts, a cultural norm of our lifetime.

But I think for many of my viewers, they're still going NFT what, explain what you see in this and what you're doing.

Yeah, and even your intro, thank you so much for having me, even your intro of like, has he gone too far this time? There's only been two times that I've been told I've gone too far when I wanted to put my dad's wine shop on this thing called the internet and launched wine library dot com in 1996.

And when I started this show on this thing called YouTube and told people I was going to use Twitter and Facebook to build it for Web 2.0 and social media. Now we're here at Web 3.0. Look, this is going to take some time.

But NFTs non-fungible tokens are going to be a very important thing for everybody here. And the reason I launched VFriends was to help people understand that it's not just about the incredible art that people make that sells for 69 million.

Then I'm sure Julie you've covered in everybody else did or the other things they're hearing about these pictures and videos selling for all this money which collectibles and art are trillions of dollars in our world. That is one part of it.

But the smart contract, the thing behind the token, kind of like a credit card behind the plastic, kind of like a ticket behind the piece of paper you're going to a concert.

The smart contracts are the big part of NFTs that are going to impact everyone's lives here. And the social digital currency that blue check on Instagram does mean something it's reality.

Everybody watching right now has kids or grandkids that have bought virtual skins on fortnight or roblox or needed 20 bucks from grandma to get something on NBA 2K.

Like this is happening and I know it's big technology. It took me months and months and months of hardcore thinking of like how profound this was.

But I genuinely believe it's there just one caveat. I do believe that 98 to 99% of NFT projects during this early era will fail as investments.

Because I think a lot of people are looking at it, but that's similar to me as internet stocks and 99 in 2000. That's calm didn't work. But Amazon calm was there. It was there. And I think some of those projects will be here.

But more importantly, the internet changed our lives and the blockchain and NFTs will do that as well.

I mean, I've seen you say that for a small business and I think making this practical for people is so essential to understand what's happening here. You said, look, it's great for things like memberships for clubs for discounts. Why why do you need an NFT? Why do you need to use this kind of technology in order to do what people are already doing for customers already.

That was literally the question that people ask me about the internet. Why would you need to buy by wine on a computer? I can go to the store. Here's why when you do an NFT, you can put things into the contract. So lose pizza shop if he's watching Lou Big shout out lose pizza shop can issue NFTs and make a thousand tokens, right?

So now he sells those tokens. The regular pizza pictures just give you a 10% discount. The gold one gives you unlimited free pizza. But here's the difference. That person that buys it now owns the NFT and is actually after six months that they've had enough pizza or they move can sell it on the blockchain.

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