Why Wholesaling Is The BEST Business (Make $1M in 12 Months) » REI in Your Car » 1419
Real Estate Investing Mastery Podcast
Joe McCall
4.8 • 551 Ratings
🗓️ 24 December 2025
⏱️ 23 minutes
🧾️ Download transcript
Summary
If you think wholesaling doesn’t work anymore or the market is too competitive, you’ve been listening to the wrong people. In this episode, I break down exactly why wholesaling is still the best business out there if you want to make fast cash without a ton of risk. I’ve been through every market cycle since 2006 and the people who stay focused on the fundamentals are still doing deals and making money.
Too many investors waste time chasing big, complicated deals. They hear about someone making six figures on a flip and think that’s the way to go. But while they’re stuck in a deal for 12 months, a good wholesaler has already flipped 10 or 15 smaller deals and made more profit with way less risk.
You don’t need to be a genius. You just need to be consistent. Follow the demand. Talk to sellers. Make offers. Follow up. Do that and you’ll be way ahead of everyone else.
What’s Inside:
—Why wholesaling small deals beats big risky ones
—How to find what buyers actually want and sell it to them
—The four actions that create consistent profits
—Why now is the best time to double down on wholesaling
Transcript
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| 0:00.0 | What's up guys? Welcome to REI in your car. |
| 0:02.5 | Hope you're doing awesome. |
| 0:13.3 | I got a short little episode here. |
| 0:15.1 | I'm going to tell you why wholesaling is the best business in the world, I think. |
| 0:19.4 | It doesn't matter if you're wholesaling land or houses or |
| 0:22.8 | shoes or watches. Like, this business is amazing. Amazing. And so lately, I've listened to a lot of |
| 0:30.6 | podcasts. Shout out to my friend Seth Williams at the RE Tipster podcast. He was interviewing another |
| 0:36.4 | friend of mine, Travis King. Love those guys. And it was a really good podcast. So I'm not knocking anything they said. I'm just, I want to reemphasize what they were saying and why I believe this is such an important topic today, all right? A lot of people are talking about how the market is shifting and how it's changing. And there's more competition. So it's funny. I've been listening to a lot of podcasts and you're some people say, there's so much competition. It's just like it was so much easier five years ago, three years ago, and nobody knew about this. Well, I call BS on that. And this isn't what Seth and Travis were saying. So it's not what they were saying. What I'm saying, like some people say that. And first of all, that's BS. I heard the same thing when I started doing houses back in 2006, and I've been hearing it ever since. |
| 1:17.9 | It was always easier back then. And so whatever, right? And I've always heard people complain about the competition. |
| 1:24.7 | Other people are starting to say, man, this sucks. All these, |
| 1:27.9 | everybody's leaving the business. There's nobody like every, all of these land investors that I knew |
| 1:32.7 | were doing so well or are not doing land anymore and the sky's falling. Land doesn't work anymore. |
| 1:38.3 | All right. So I want to address this and this is why wholesaling is so important and why |
| 1:43.4 | wholesaling works in any market. |
| 1:46.9 | One of the biggest reasons why so many land investors are leaving, and I've seen this in my own |
| 1:52.0 | dirt flippers community, is because they are chasing the bigger deals that were selling a few |
| 1:57.6 | years ago that aren't selling as fast anymore. So, and I've seen this a lot with houses, right? I've seen people who are wholesaling houses. They're making good money. They're doing deals, you know, five, 10,000, $15,000 profit deals, but they get bored with it. And they're like, man, I want to do the bigger deals, right? I want to go fix and flip. They hear stories of people that are rehabbing and making $50,000 to $100,000 on a deal. And they're thinking, oh, man, for the same amount of work, I could rehab a house and make $50,000. For the same amount of work, quote unquote, I can just buy a big parcel. I'm not going to go after these little parcels anymore. I'm going to go up to the big ones and I'm just going to subdivide it. I'm going to do entitlements. So they go |
| 2:39.1 | after the bigger deals. Here's where the problem with that is. That is so dependent on what direction |
| 2:45.1 | the market is going. That is so too dependent on the interest rates. It's dependent on home builders, whether they're building or not, |
| 2:53.3 | whether retail buyers that are buying land to build a house eventually on what depends on interest rates and how they can do. |
| 2:59.8 | So like that works really well in a bowl market where things are going up, right? |
| 3:05.2 | But maybe the rehabbing fix and flips, right? The entitlements, the subdivides for land, that just doesn't work as well when the market isn't as strong, okay? I'm not saying it doesn't work at all, but it doesn't work as well. So what happens is people get their eye off the ball, and they start chasing these shiny objects. And I've seen this over and over and over again. This is why I'm so important to get a coach or mentor guys or be careful who you're listening to. You want to listen to people who have been there, done that, who've been through the cycles that have seen the ups and the doubts, all right? Because this is so critical to understand, because you could get easily discouraged to quit or you can start chasing the wrong things. And so what I'm here to tell you is a little bit of street smarts, a little bit of wisdom here. Because during that same time, that six to 12 months, when you're rehabbing and fixing that house, right, to flip it, or you are subdividing that 100 acres or that 50 acres and doing entitlements and parceling it out or whatever, |
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