Why the New NBA Deal Is So Weird. Plus, How Sports Rights Actually Work.

Plain English with Derek Thompson

The Ringer

News Commentary, News

4.8 • 1.8K Ratings

🗓️ 28 May 2024

⏱️ 47 minutes

🔗️ Recording | iTunes | RSS

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Summary

In an age of cults, sports are the last gasp of the monoculture—the last remnant of the 20th century mainstream still standing. Even so, the new NBA media rights deal is astonishing. At a time when basketball ratings are in steady decline, the NBA is on the verge of signing a $70-plus billion sports rights deal that would grow its annual media rights revenue by almost 3x. How does that make any sense? (Try asking your boss for a tripled raise when your performance declines 2 percent a year and tell us how that goes.) And what does this madness tell us about the state of sports and TV economics in the age of cults and cord-cutting? John Ourand, sports correspondent with Puck News, explains. If you have questions, observations, or ideas for future episodes, email us at [email protected]. Host: Derek Thompson Guest: John Ourand Producer: Devon Baroldi Learn more about your ad choices. Visit podcastchoices.com/adchoices

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0:53.6	Will you remember this moment? The world as it turns right now. Maybe, but you will remember this season of finals. It's a remarkable goal.
0:55.6	Witness it.
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1:14.0	Today's episode is about the future of sports and the economics of sports.
1:19.0	There are some wild things happening in sports media rights right now,
1:22.0	and I think they reflect on a
	...

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