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Latina to Latina

Why Reina Rebelde's Founder, Regina Merson, Chose Herself Over Everything Else

Latina to Latina

LWC Studios

Aliciamenendez, Entrepreneurship, News, Entertainment News, 519788, Business, Latinas, Lantiguawilliams, Latinos, Hispanics, Society & Culture

4.8618 Ratings

🗓️ 7 December 2020

⏱️ 23 minutes

🧾️ Download transcript

Summary

Transcript

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0:00.0

We talk a lot about changing careers, but wow, Regina Merson really switched it up. She went from being

0:17.6

a bankruptcy attorney to founding and running a cosmetics company out of her spare bedroom.

0:22.9

Now, her Reno Rebelsde products are on shelves at Target and Walmart.

0:27.1

We talk about an early life crisis, the challenges of carving out space as an independent brand,

0:32.2

and my favorite part of the conversation, the idea of normalizing failure.

0:45.0

Thank you. part of the conversation, the idea of normalizing failure. 2008, you were an associate at a prestigious law firm in Dallas. You worked on lots of high-profile

0:51.2

corporate bankruptcy cases. What did that look like? I was at the office till two or three every morning.

0:57.0

I'd go home.

0:58.0

I'd sleep with the Blackberry under my pillow.

1:00.0

I'd wake up at five.

1:01.0

I'd go back.

1:02.0

There was one year where I didn't go home for dinner

1:06.0

for like 345 days in a row.

1:10.0

I was actually hired out of law school to be a Lehman Brothers real estate

1:13.6

attorney for their law firm. So I did that for a year. And then we put Lehman into bankruptcy.

1:20.2

So I became a bankruptcy lawyer. So that was like kind of the first sharp turn where things did

1:25.3

not go the way I thought they were going to go or the way

1:28.1

imagined they were going to go.

1:30.5

Why? What did you imagine?

1:31.6

I was wanting to be a transactional attorney. You know, I wanted to work on mergers and deals.

1:36.7

I didn't want to be stuck in litigation for decades of my life. When you're working on bankruptcies,

1:41.9

the psychology of that is very different. And then you combine that

...

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