Why No Labels’ Presidential Campaign Failed to Launch

The Journal.

The Wall Street Journal

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🗓️ 8 April 2024

⏱️ 19 minutes

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Summary

No Labels, the centrist group which was trying to field a third-party presidential candidate, is abandoning its efforts to find someone to lead its “unity ticket.” WSJ’s Ken Thomas explains how the group spent millions of dollars and months of work but ultimately came up short. Further Reading: - How the No Labels 2024 Presidential Campaign Failed to Launch Further Listening: - Donald Trump’s Meme Stock Moment - Biden vs. Trump: The Rematch Nobody Wants Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	In US politics, the only thing people seem to be able to agree on these days is that it's exhausting,
0:12.2	especially as we face yet another Biden Trump rematch in November.
0:17.0	According to a Pew research poll, a quarter of Americans have a negative view of both candidates.
0:28.0	One group that was trying to offer an alternative is called no labels.
0:33.1	They wanted to give voters a more centrist option for president and vice president.
0:40.9	They saw polling that they thought gave them the opportunity to put together a bipartisan ticket, a Republican and a Democrat,
0:44.2	as a way to reach voters who are turned off
0:47.8	by both President Biden and former President Trump.
0:51.8	That's our colleague Ken Thomas.
0:53.8	He says those polls gave no labels hope.
0:57.2	They would see large numbers of voters
1:00.4	who wanted an alternative, who were upset with the partisanship, and said that they would
1:06.9	be willing to support a third party candidate.
1:12.0	But despite America's apparent appetite for something different, it didn't work out.
1:17.0	No Labels has decided not to back a third party presidential candidate this year.
1:22.8	No labels is not going to field a ticket.
1:25.9	They're not going to pursue a presidential contender in any way.
1:29.5	In a statement today, CEO Nancy Jacobson announced that the group would end its efforts to launch a third party ticket after no candidates emerged.
1:40.0	Welcome to the journal, our show about money, business, and power. I'm Ryan Knutzen.
1:46.0	It's Monday, April 8th.
2:13.7	Coming up on the show, the third party paradox. This episode is brought to you by Empower. If you're like most people you've had your fair share of financial questions. Questions like, will you be able to afford a third kid?
2:16.7	Will you be able to do everything you want when you retire?
	...

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