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Serving the best Americano in town is up to you. But winning back time and growing your business, leave that to sum up. Take orders and payments anywhere with the new sum up terminal. Turn occasional customers into regulars with a free loyalty program. And with the sum up point of sale system, you'll always know when you're running low on your best selling blends. Visit sumup.co.uk to learn more. Hey guys, me Sam Stein, managing editor at the bulwark. I am here with Will Summer, who is the

author of our False Flag newsletter. We are coming to you, obviously, in an incredibly dark

moment, sad one too. But we're also sort of processing what it means for our politics.

Will, who has reported extensively on Charlie Kirk and his rise in conservative politics, pen to peace today that I

thought was really, well, it was an important read, honestly. It gets at what Charlie Cook

represented and why he was so important for so many people in that movement.

I'm going to shut up because I don't really have much to add beyond this, but I am going to ask some questions along the way.

But, Will, why don't you just start there? Why was he so important in conservative politics?

Yeah, I mean, I think Charlie Kirk was important for, because he was sort of this,

he had so many things going on, I guess.

I mean, he sort of over the course of a decade rose from, you know, kind of a young

Republican activist, no one had heard of, to having this gigantic organization, turning point

USA, to being sort of confidant of the Trump

family, an enormous fundraiser.

You know, and importantly, I think, also being just like a very omnipresent right-wing

media figure, but not really just in right-wing media, right?

I mean, he's not just on talk radio or podcasts.

I mean, he, I think a lot of people from outside the conservative media bubble

knew him from TikTok, from YouTube. You know, he was, he'd go on all these apolitical podcasts.

So, so I think he was, he sort of forged the path for the future of sort of like right wing

media influencing and being beyond just like someone who's posting takes or something like

...