This episode of The Athletic FC podcast is brought to you by Shopify.

When we're kids, we dream of being anything, a footballer, an astronaut, an international man of mystery.

But as we get older, reality kicks in and dreams change, and we focus on how to take our skills and ideas and turn them into something tangible, like owning your own business.

And for that, you'll need a website, a payment system, a logo and a way to advertise to new customers. It can all be overwhelming

and confusing. But that's where Shopify comes in. Shopify is the commerce platform

behind millions of businesses around the world and 10% of all e-commerce in the US,

from household names like Mattel and Jim Shark to brands just getting started.

When it comes to websites, Shopify's got beautiful ready-to-go templates to match your brand

style and you can amplify that brand with Shopify's easy to run email and social media campaigns.

Shopify's AI tools are created for commerce and can help you with tasks like generating

discount codes, writing product descriptions

and enhancing product images. And whenever you get stuck, Shopify's award-winning 24-7 customer

support is always there. So turn those dreams into sales and get the best shot at success

with Shopify. Sign up for your $1 per month trial and start selling today at Shopify.com.uk.

com.uk slash athletic FC. That's Shopify.com.uk slash athletic FC, all in lowercase and with no

spaces. One last time, Shopify.com.uk.uk slash athletic FC. This athletic podcast is brought to you by FedEx.

FedEx is an official sponsor of the Champions League.

As a trusted global logistics service provider for businesses around the world,

FedEx are looking to shine a light on the innovative, small and medium-sized businesses working in the football industry

that have shaped the game today and are contributing to a thriving future.

We call these the FedEx Champions of Business.

These businesses have grown themselves whilst also building a foundation for success

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