4 • 1.1K Ratings
🗓️ 3 February 2022
⏱️ 24 minutes
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0:00.0 | Alex met Sam at nursery. They were first loves. They built forts together, shared sandwiches in high school and were each other's first kiss. |
0:12.0 | They were the dream couple until Sam got into EDM music. |
0:18.0 | While Alex enjoyed folk, first loves are kind of like your current account. If they aren't working for you anymore, |
0:26.5 | maybe it's time to switch with the current account switch service. |
0:30.0 | What about Magpie? The vegan pie truck that needed a bit of help from Gold Daddy. One day the owners are like, |
0:35.0 | this business hasn't reached this potential. And the other one goes, we need a bigger piece of the pie. And then it hits her. |
0:41.0 | We need Gold Daddy. Look, we can get a domain name and create an online store so we can sell to more customers. |
0:47.0 | Now they've gone from serving a couple of pies to a flogging nationwide. And now everyone's like, |
0:52.5 | the vegan pies are the new thing around here. Wait, no me! |
0:56.5 | Take the next step on your business journey with Gold Daddy. |
1:04.5 | Do you want to just introduce yourself? |
1:06.5 | Yeah, my name is Georgia Wells and I'm a tech reporter for the Wall Street Journal. |
1:10.5 | If you've heard Georgia's name recently, it's because her reporting has helped unearth some of Facebook secrets. |
1:16.5 | She's part of a team at the journal that got a hold of internal company documents, |
1:21.5 | the kind of things that executives write to one another about their products and what they do. |
1:26.5 | And in this case, what Instagram, which is owned by Facebook, does to teenagers mental health. |
1:32.5 | In the course of your reporting, when you talk to teens, particularly teenage girls, what did their Instagram feeds look like? |
1:42.5 | The teen girls I spoke with, some of them showed me their feeds, but they also described them. |
1:47.5 | And obviously a huge amount of the content was their friends, but there was also interspersed influencers kind of showcasing |
1:56.5 | often like perfect body, perfect image, perfect life. |
2:00.5 | And then also there was an element of advertising. |
2:05.5 | The number of ads for bikinis, these teen girls were receiving it knocked my socks off. |
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