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Slate Technology

What Next: TBD | A24 Meets A.I.

Slate Technology

Slate

Society & Culture, Technology, History

4.6636 Ratings

🗓️ 31 August 2025

⏱️ 29 minutes

🧾️ Download transcript

Summary

A24 rose from “small budget indie movie studio” to “one of the most respected brands in cinema” on a reputation for treating filmmakers like auteurs. But as the studio is growing and exploring how to integrate artificial intelligence, it’s at odds with some of the very directors who helped A24 establish itself. Guest: Alex Barasch, culture editor at the New Yorker Want more What Next TBD? Subscribe to Slate Plus to access ad-free listening to the whole What Next family and all your favorite Slate podcasts. Subscribe today on Apple Podcasts by clicking “Try Free” at the top of our show page. Sign up now at slate.com/whatnextplus to get access wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Hey Jack, I'm seeing your business everywhere. Have you got a new marketing person or something?

0:04.8

You could say I've got a new secret weapon for print. Print? Oh, Vista print, right? That's not a secret.

0:10.8

How did you know? Come on. Custom posters, branded mugs, stylish flyers. Only one place prints all that. Vista print.

0:17.7

Yeah, I got business cards, stickers, t-shirts, booklets, signage, even photo books from my last holiday.

0:23.2

Print everything for your business with VistaPrint.

0:25.9

If you need it, we print it at vistoprint.co.uk.

0:35.4

I got a call into the office about a disturbance.

0:39.2

On July 18th, the film studio A-24 released director Ari Aster's Eddington.

0:45.6

Marketed as a sort of black comedy western,

0:49.1

Eddington is about a small community in New Mexico during May 2020.

0:53.4

So a COVID-19 movie, basically.

0:56.9

Well, here's a quote from you, arm yourselves. I don't mean literal arms.

1:02.5

But it was a big COVID movie with a stacked cast that included Emma Stone, Pedro Pascal, and Austin Butler. The reported budget was $25 million,

1:15.4

which, granted, isn't Marvel money, but it was a huge step up from a studio that typically

1:22.5

released low-budget indie films, like, for example, Astor's previous films, Hereditary and Midsamar,

1:29.3

both of which were made for $10 million or less.

1:32.7

I mean, if you look back to the beginnings of A24, most of their films were way, way,

1:38.0

more in scale.

1:38.8

You know, they were picking up things that other distributors and studios had dropped,

1:42.3

so it is a significant scaling up relative to

1:44.8

that kind of earlier era of A-24, and is representative, I think, of where they're headed

1:49.3

as a studio. That's Alex Barish, a culture editor at The New Yorker, and he writes about the

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