Hello and welcome. My name is Gino Barbero. I'm one of the co-founders of Jake and Gino. And in this

how-to video, we're going to be discussing the market cycles. I'm holding up a book, Creative Cash. We wrote this

book two years ago. We launched it because we thought it would be relevant in this part of the

market cycle.

And guess what?

We're about a year early, but creative financing, seller financing is going to become even more prominent.

And we're going to be discussing this on this week's show because of the market cycle.

So email me, gino at jake and gino.com, and I will send you a PDF copy in the mail.

Gino at jake and gino.com. Now, when I started investing in real estate, I didn't know what

the market cycles were. I had no idea. But as a foundation, as a basis, you need to understand

what they are. And we're going to

describe why it's so important. But let's dive into the four parts of the market cycle, the four

different parts of the market cycle. And when we talk about the discussion, you don't really know

the length. Everyone's going to tell you, oh, the average market cycle is 10 years or eight years.

And you may not even know as you're going through it, but you can have this sense.

And I'm going to give you an idea of what each market cycle, some of the characteristics in each part of the market cycle.

So let's go back to 2009, 2010.

Let's call that the first part of a market cycle. That's the recession, recessionary.

Now market cycles, we're going to be looking this from a macro perspective, looking at it from

the entire United States of America. Market cycles, believe it or not, they occur in every

submarket. You can have a market cycle occurring in the United States. Let's say right now,

we're in the seller's market right now. Sellers market right now. Let's say most of the country

...