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The Art of Online Business

What a Sales Copywriter Taught Me About My Low-Ticket Offer Sales Page

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessie

Online Marketing, Youtube, Business Scaling, Business, Team Building, Entrepreneurship, Productivity, Marketing, Outsourcing, Podcasting, Online Business, Social Media, Evergreen Sales Funnels, Facebook Ads

4.8828 Ratings

🗓️ 7 February 2025

⏱️ 4 minutes

🧾️ Download transcript

Summary

Let’s talk about some great tips I’ve picked up from my chat with a Sales Copywriter while working on my sales page. ‍‍ ‍‍ ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍ Learn how to optimize a sales page for a low-ticket item and why keeping it simple and direct is effective for conversions. I also share practical changes that can significantly lower lead costs, with examples from my own exp...

Transcript

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0:00.0

Welcome back to another episode of the Art of Online Business.

0:03.6

And this time, if you need help or are curious how you could format or set up your sales page,

0:10.7

I thought I would share behind the scenes with you, my session with a copywriter who is helping me write a sales page of mine for the ad testing cheat code.

0:21.1

And I learned a few new things.

0:23.1

So in this episode, I'm kind of processing what I learned

0:25.6

and sharing some goodness with you.

0:28.6

I'm scrolling down the sales page.

0:30.8

And if you'll notice, it's pretty short.

0:33.3

And this is the first thing that kind of struck me.

0:37.1

You know, as we were in our review session, I was thinking and I asked her, you know,

0:41.5

let's go ahead and add some more sections to this sales page so it can be longer like my other sales pages.

0:47.6

And she was like, well, I'll tell you what she said in the moment, but if you can't see this, then you're probably just listening.

0:52.8

And I would love for you to be able to click on the link in the show notes below.

0:56.6

Head over to YouTube for this exact same episode.

0:59.3

Then you can see what I'm talking about, because this will help your sales page.

1:03.4

So she was like, look, Quojo, it's $37.

1:07.2

Like, people spend $37 in their sleep.

1:10.5

So you should not add any more sections to this sales page.

1:14.9

It just needs to say what the thing is, and then they can buy it, or they won't.

1:19.1

But it's not like you have to convince them and have this be long.

1:22.7

And she went into a miniature side tangent about how folks folks free lead magnet opting pages will be

1:28.6

pretty long and then it's like but wait this is free or this is a low-ticket offer

...

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