Webinars, Sales, and Customer Journey: Listen to this Coaching Session with Julie and client Dana Snyder

The Influencer Podcast

Julie Solomon

Business, Marketing

4.7 • 1.5K Ratings

🗓️ 4 August 2021

⏱️ 36 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In today's episode, I had the pleasure of speaking with one of my SHINE Mastermind members, Dana Snyder! Dana and I talked about how to use webinars to sell your services, the role of a social seller and how they can support your team, the key traits to look for in a strong sales person, and more!

What you'll hear:

Webinars: how to use them to sell your services and the best strategies to do that
Customer Journey: different types of content and marketing that must take place to leverage a higher conversion rate
Social Sellers: what are their roles on your team and how can they support you
Your Team: how to lay out firm expectations with your team so you get the results the business needs
Sales Team: key personality traits to look for in a strong sales person.
Sales Goals: how to set up commission and benchmarks for sales members to hit

Find Dana on Social Media:

Dana’s Instagram

Dana’s Website

What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.

To dive deeper into each episode with myself and other podcast listeners, plus receive exclusive bonuses relating to the show, come join The Influencer Podcast Facebook group.

And be sure to snap a screenshot and tag me @julssolomon & @positivequation as you’re listening to this week’s episode. Remember to hashtag #theinfluencerpodcast, that way I can share your screenshot on my story too!

Transcript

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0:00.0	Hello, and welcome back to another episode of the Influencer Podcast.
0:03.5	I am so excited for today's episode because I am bringing the fantastic Dana Snyder to you today.
0:10.8	Dana is an entrepreneur and the founder of Positive Equation and she is also a client of mine.
0:16.1	She is a member in my shine community.
0:18.3	Now, Dana is a nonprofit digital coach,
0:21.1	which means that Dana's company, Positive Equation,
0:23.9	it helps nonprofits attract new donors and raise more funds online through digital marketing.
0:29.8	And Dana helps them do just that.
0:31.7	And I'm kind of bringing you along, I should say, instead of bringing Dana on the podcast,
0:35.8	I'm bringing you into a recent coaching session that I did with Dana.
0:39.7	Dana is fantastic and I love when we get to deep dive and really get to some good nitty-gritty stuff
0:45.1	through just strategy and discussing her business and her journey.
0:49.2	And I wanted to share that with you today because I think that this conversation that Dana and I had
0:53.3	during our coaching session is going to resonate with a lot of you.
0:57.5	So we talk about webinars today.
0:59.5	Dana shares a recent launch that she's that she had and just some of the goals that she had.
1:03.5	And I share really how to use webinars to sell your services and the best strategies to do that,
1:09.4	what types of content and marketing must be taking place kind of before the webinar even happens
1:15.7	to be able to leverage a higher conversion rate. And then we talk about what it's called a social
1:20.3	seller. What are their roles on your team and how can they support you?
1:23.8	And we talk about your team and how to really lay out firm expectations with your team.
1:29.2	So your business gets the results that it needs. Then we go into sales team and sales goals.
	...

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