USR 408: The Rise Of Short Form Content

The Kelly Roach Show

Kelly Roach

Smallbusiness, Selfdevelopment, Confidence, Entrepreneurship, Entrepreneur, Personaldevelopment, Buildyourbusiness, Salessuccess, Improvementcourses, Business, Financialfreedom, Marketing, Personalgrowth, Salesgrowth, Wealth, Entrepreneurialsuccess, Sales

5 • 928 Ratings

🗓️ 9 July 2018

⏱️ 15 minutes

🔗️ Recording | iTunes | RSS

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Summary

Online content has gone through some phases over the years. We went from long posts, to long-form videos, to short-form video, and finally to right now. Right now we are in the middle of short-form content--videos, stories, and posts. Now, I still believe that content is king but how do we capture our message in so little words?

This episode is all about walking you through the rise of short-form content and how you can get a better ROI from it. What you have to remember is how important it is to share value to your audience, no matter how long your post or video may be. When you show up and deliver, your audience will too!

(1:30) “Adding value and serving to me is easiest thing you could possibly do as an entrepreneur.”

(4:36) “And now we have arrived in this phase of short-form, engagement-based content. It has really taken center stage.”

(8:00) “How can you make stories a key, regular part of the way your business is showing up online. Again, it’s short, simple, easy to create but it’s where the attention is.”

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Transcript

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0:00.0	Unstoppable Success Radio, episode 408.
0:05.0	Welcome to Unstoppable Success Radio, the show where we help entrepreneurs, business owners and CEOs from around the world to skyrocket their
0:15.4	sales and multiply their profits. I am your host Kelly Roach. Now let's get down to
0:20.4	business. I'm super excited to dive into today's topic but before we do a
0:25.9	quick word from our sponsor. Today's episode is brought to you by the
0:30.1	unstoppable entrepreneur my wildly popular 12-month business incubator
0:36.0	that helps online entrepreneurs grow and scale
0:39.0	a profitable online brand
0:41.0	that allows them to put their family first, create financial freedom
0:46.0	and accomplish their big mission in the world.
0:49.0	When you're ready to get the coaching, tools, training, resources, accountability, and support that you want and deserve
0:56.6	to build a business that helps you accomplish all of your business and personal goals.
1:01.2	Go to Kelly Roach Coaching.com
1:03.0	forward slash yes to learn all about the unstoppable
1:07.0	entrepreneur.
1:08.0	That's Kelly Roach Coaching.com
1:10.0	forward slash yes.
1:12.0	In today's episode we are exploring the rise of short form content and how you can use
1:19.6	it to build your business faster and get better ROI from your efforts online.
1:26.4	As we all know, content that converts is still king or maybe queen when it comes to selling building and growing your business online.
1:36.0	I've been a huge fan of content that converts from the day I started my business and in fact the very
1:41.5	first thing that I did when I opened up shot was to launch my business
	...

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