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99% Invisible

Usonia the Beautiful

99% Invisible

SiriusXM Podcasts and Roman Mars

Design, Arts

4.827.5K Ratings

🗓️ 15 February 2017

⏱️ 19 minutes

🧾️ Download transcript

Summary

Frank Lloyd Wright believed that the buildings we live in shape the kinds of people we become. His aim was nothing short of rebuilding the entire culture of the United States, changing the nation through its architecture.

Transcript

Click on a timestamp to play from that location

0:00.0

This is

0:04.0

the future of architecture is the future of the human race.

0:08.0

The two or one.

0:10.0

If humanity has a future, it is architecture.

0:16.7

That is architect Frank Lloyd Wright,

0:18.8

who never shied away from making grand statements

0:21.6

about architecture, or himself.

0:24.0

I've been accused of saying I was the greatest architect in the world and if I had said so, I don't think

0:30.4

it would be very arrogant.

0:34.2

Wright believe that the buildings we live in

0:36.1

affect the kinds of people we become, the taste we have,

0:39.5

and the comforts we seek.

0:41.2

And he said that he could rebuild the entire culture of the United States. He

0:45.4

claimed that he could change the nation by changing its architecture. I did say that and

0:51.8

it's true. It's amazing what I could do for this country and a big part of his plan his

0:58.6

philosophy his proposed building system was called Eustonia. That's reporter Avery Truffelman and if

1:06.3

you're like Eustonia what's that? Well listen to part one of this story that's

1:09.5

the last episode of the show this is part two and it'll make a lot more sense after part one.

1:15.0

But to summarize, Eusonian Homes were simple but beautiful custom homes designed to exist in harmony with the natural landscape around them.

1:25.0

Wright had hoped to make these homes inexpensive enough to be affordable for middle and working class Americans.

1:32.0

The first Eusonian home cost $5,500, about $85 grand today.

1:37.4

Wright built it for journalist Herbert Jacobs and his wife Catherine in Madison, Wisconsin in 1937. And many would come after it, though none managed to be as

...

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