Using Taco Sauce To Boost Search Rank!? | Brian R. Johnson | Ep. 603

Lunch With Norm - The eCommerce & Amazon FBA Podcast

Norman Farrar

Marketing, Entrepreneurship, Business, Business:entrepreneurship

5 • 1.4K Ratings

🗓️ 17 June 2024

⏱️ 62 minutes

🔗️ Recording | iTunes | RSS

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Summary

Learn how to use "Taco Sauce" to boost search rank - introducing a new metric for Amazon Sellers... "Taco Sauce"! Join Co-Founder of DeepM.AI, Brian R. Johnson on the Lunch With Norm Podcast! Dive deep into the concept of "Taco Sauce", a crucial metric that stands between ACOS and TACOS. In this episode, we explore how ACO SAS measures ad spend relative to search sales, distinct from general ad sales and all sales. We discuss the intricacies of organic search sales, the significance of the A9 search engine, and why this new metric was introduced for better analysis and optimization of advertising performance. Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm Sign up for our Newsletter - https://lunchwithnorm.beehiiv.com/ More about Brian... Brian R Johnson’s 17 year career in eCommerce has included building leading-edge solutions for Amazon brands to solve for product visibility, engagement and conversion – including leading-edge software innovation, strategic advertising & marketing training and award-winning agency services that have grown brand sales by over $3.0 Billion. This episode is brought to you by Startup Club Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more. For more information visit https://Startup.club This episode is brought to you by Seller Basics Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.Consider Seller Basics your Amazon account's comprehensive health plan. For more information visit https://www.sellerbasics.com *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

Transcript

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0:00.0	really advance on it.
0:01.4	And it's advancing so quick that you've got to be on it.
0:06.1	Or you're just going to fall behind.
0:08.1	Yeah.
0:09.3	If most of your team didn't use one of the language models this week or today,
0:18.0	sorry. Nice to join you. Yep. Sorry.
0:22.1	Nice to join you.
0:23.1	Yep.
0:24.0	Yep.
0:24.6	100%.
0:25.6	You know,
0:26.2	I mean,
0:26.5	some people will laugh at that.
0:32.2	Lunch with a lunch with.
0:45.9	Hey, everyone. This is Norm Ferrar, A the Beard Guy here, and welcome to another lunch with Norm, the e-commerce and Amazon FBA podcast.
0:53.6	Today, we're going to be discussing using taco sauce, yes, taco sauce to boost search rank.
0:57.3	So you might be asking yourself what the heck is taco sauce?
0:59.4	Don't worry, we're going to get into it.
1:11.6	How do sellers use the taco sauce data and what technology is available to rank products on Amazon better today.
1:16.0	Welcome to another Lunch with Norm, the e-commerce and Amazon FBA podcast.
1:18.7	Okay, we're back today. We're going to be discussing using taco sauce to boost your search rank.
1:24.3	And our guest is a buddy of mine, co-founder and chief product officer for DeepM.A.I,
	...

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