Uri Gneezy: The Art of Incentivizing People
Guy Kawasaki's Remarkable People
Guy Kawasaki
4.6 • 667 Ratings
🗓️ 24 May 2023
⏱️ 54 minutes
🧾️ Download transcript
Summary
Discover the fascinating world of incentives and their impact on human behavior, innovation, and ethical considerations with Uri Gneezy and Guy Kawasaki on the Remarkable People podcast. Join this insightful conversation and explore the value of a college degree, innovation strategies, and the unintended consequences of incentives. Listen now and gain new insights into the power of incentives in shaping our world.
Remember to follow the show so you don't miss upcoming episodes!
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Transcript
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| 0:00.0 | In my years of entrepreneurship, I've seen countless startups. And here's the truth. |
| 0:07.3 | Smart spending drives growth, which is something Brex has championed. Brex isn't just a corporate credit |
| 0:14.0 | card. It's a strategic tool to help your company achieve peak performance. Corporate cards, banking, expense management, all integrated |
| 0:24.1 | on an AI-powered platform that turns every dollar into opportunity. In fact, 30,000 companies |
| 0:32.9 | are trusting Brex to help them win. Go to brex.com slash grow to learn more. |
| 0:40.3 | Want to know when there's a new episode of Remarkable People? |
| 0:43.7 | Simply text 831-609-0628 if you live in the U.S. or Canada. |
| 0:50.7 | Don't miss upcoming shows. |
| 0:52.6 | Take a moment to follow Remarkable People in your app or podcast player. |
| 1:04.9 | I'm Guy Kawasaki and this is Remarkable People. We're on a mission to make you remarkable. |
| 1:11.7 | Helping me in this episode is Yuri Ganesi. |
| 1:14.9 | Yuri is a professor of economics and strategic management |
| 1:18.0 | at the School of Management at the University of California at San Diego. |
| 1:23.0 | He has taught at the University of Chicago and Technion in the past. |
| 1:27.1 | Yuri is also the co-founder of Genesee Consulting, a company specializing in behavioral economics. |
| 1:33.2 | I have to say that if I were entering college today, I would major in behavioral economics. |
| 1:40.0 | Just FYI. |
| 1:41.6 | Today, we are discussing URI's new book, Mixed Signals, How Incentives Really Work. |
| 1:48.1 | In this book, Uri dies into the topic of effective and ethical incentives. |
| 1:53.5 | It is filled with great examples of incentive plans gone wrong that will amuse and educate you. |
| 2:00.3 | My thanks to Katie Milkman, Wharton Professor, and author of the book, How to Change. |
| 2:06.9 | She's also the next Bob Chaldeen. |
... |
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