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Wealthy Way

Unlock Your First $10K Coaching Client with this Cold Traffic System | Russ Ruffino

Wealthy Way

Ryan Pineda

Business, Entrepreneurship

4.82.1K Ratings

🗓️ 15 February 2025

⏱️ 82 minutes

🧾️ Download transcript

Summary

If you want to level up, text me at 725-527-7783! --- Today, I’m sitting down with Russ Ruffino, the founder and CEO of Clients on Demand, a company that’s mastered the art of attracting the right clients at the right price. Russ has built a wildly successful business by helping others do the same, and in this episode, he’s pulling back the curtain on the strategies that actually work. We’re breaking down the psychology of persuasion, why so many people struggle to sell high-ticket off...

Transcript

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0:00.0

So what are the things they have to learn in order to be a coach, essentially?

0:03.5

In November, I cracked the code on how to do it.

0:07.2

That December of, I think it was 2013, was my first $200,000 month.

0:10.8

Part of what we have to do is to train our clients to communicate in those terms.

0:14.0

Here's this terrible situation you're in now, and here's why it's awful.

0:16.9

And here's where you're trying to get to and here's why you need to be there.

0:19.6

And then here's where you're trying to get to and here's why you need to be there and then here's the path whenever i get online guys who've been in the space a long time especially digital marketing

0:24.0

somebody's done over 100 million in revenue i'm always like man dude guys who've been doing it

0:27.7

for man over a decade now what has the journey and the progression been like what's interesting is

0:33.4

that what's up well bitters today i've got somebody who's done over $100 million in online

0:40.6

coaching sales, and he helps other people become coaches who are already high income earners

0:46.7

or very skilled people who haven't turned their skill into scalable knowledge and everything

0:53.0

else. I've got Russ Rafino. What's up, man?

0:54.8

What's up, man? Dude, so you're telling me a little bit about, you know, what you guys do. And I think

0:59.8

it's really cool. Obviously, online coaching has been a huge thing in my life that's, you know, helped a lot

1:07.1

of people, helped my business, my own life, everything. So I'm really curious to

1:10.9

kind of hear how you've built your business, kind of taking just normal everyday people

1:15.3

and helping them build coaching platforms. Yeah. So we work with, the way we frame it, Ryan,

1:21.4

is we say anybody who can solve a major life or business challenge, right? So we've got, like my client Meg saves people's marriages.

1:30.2

My client, Dr. Becky, she's a neuroscientist.

1:33.1

She helps people learn how, she helps dyslexic kids learn how to read.

1:36.1

My client, Kate, works with women in corporate to help them overcome burnout.

...

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