Transfer Life Lessons Without Transferring Trauma | Simon Sinek EP 493

The Daily Motivation

Lewis Howes

Education, Self-improvement

4.8 • 960 Ratings

🗓️ 13 January 2024

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

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Summary

Simon Sinek recounts his harrowing experience on 9/11, compelled afterwards to leave advertising for more meaningful work. He recalls New York’s initial unity fading as people reverted to old patterns when the crisis passed. Sinek explains humans struggle with long-term thinking, wired for instant gratification versus imagining distant retirements. He notes tangible threats finally spur changes, like near-death moments exposing mortality. Sinek highlights why elderly individuals share unfiltered wisdom, liberated from others’ opinions with finite time left. He advocates storytelling transfers life lessons without requiring firsthand trauma to incite growth. Overall, Sinek criticizes shortcut mentalities that waste foundational wake-up calls once threats subside.

Transcript

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0:00.0	Hi my name is Lewis Howes and welcome to the Daily Motivation Show.
0:07.0	I was in New York on September 11th and lived through it.
0:15.0	You were there.
0:16.0	Yeah, I watched the buildings fall.
0:18.0	Really?
0:19.0	Yeah, yeah. I actually did the calculations I figured out
0:21.0	it was exactly one mile.
0:22.0	You can see the buildings. And from my office, yeah. I was walking I took the subway and the subway stopped at 14th Street and I still had to get to Soho. So I walked down 7th Avenue. The end of 7th Avenue, was the World Trade Center.
0:33.6	Wow.
0:34.1	And so I was walking down watching them burning.
0:36.2	Holy cow.
0:37.2	And then got to work.
0:38.6	And the view from my office was the World Trade Center.
0:41.0	No way.
0:42.0	That's in Boston, my brain.
0:43.0	I'm not going to forget that image of it.
0:45.0	What was that day like, watching it at your office?
0:49.0	When I woke up in the morning, because the first plane hit shortly after 8 a.m. and I hadn't left the house yet.
0:54.0	Had you already heard about it? Well it was on the news.
0:56.0	A friend of my book I think it says turn on the news.
0:58.0	So I turn on the news and there was a hole in the World Trade Center and it was burning, but the scale of those
1:04.3	buildings is so huge that we couldn't tell that it was an airliner. We thought it was
	...

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