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The Powell Movement

TPM Episode 76: Aaron Grace, Team and Marketing Manager, Liquid Force

The Powell Movement

Mike Powell

Sports, Hobbies, Leisure

4.9860 Ratings

🗓️ 2 July 2018

⏱️ 66 minutes

🧾️ Download transcript

Summary

Aaron Grace's career in wakeboarding had an auspicious start, working as the janitor for Rusty.  One day after cleaning toilets, he was invited on the Rusty boat, they saw him ride and the rest is history.  Aaron ended up a sponsored rider and had a 24-month pro career before it was time to manage the athletes and eventually the marketing at Liquid Force.  I should also mention that he doesn't hold back with his opinions on the podcast and the "Inappropriate Questions" are some of the best.

Aaron Grace Show Notes:

2:00:  Working from home and growing up in Idaho

8:00:  Wakeboarding, getting into the industry and college

12:00:  Moving to San Diego, being a janitor and parlaying that sponsorship

18:00:  Sponsorship/ employment with Liquid Force and pro riding highlights

22:00:  Transitioning from an athlete to an  office guy

24:30:  Evo (Use the code TPM10 for 10% off at checkout)

RESQWATER (enter the code resqwatertpm for a 20% discount on a 12 pack)

The 10 Barrel Brewery:    My favorite is Out of Office Pilsner

27:00: The "Trip Across America" and the state of wakeboarding

32:00:  Tony Finn, photo shoots and contracts

40:00:  Getting older and working with athletes and getting an Assistant TM

43:00:  Managing three teams at once.  Spy, Liquid Force, and Monster Energy

48:00:  The Olympics and some general TM questions

54:00:  Inappropriate Questions with special guest, Don Wallace, General Manager, Liquid Force

Transcript

Click on a timestamp to play from that location

0:00.0

Hmm, baby, it's time to talk some shit on the Powell Movement.

0:11.8

Welcome to the Powell Movement.

0:15.0

I'm your host, Mike Powell, and it's America Week.

0:18.4

Being born and raised in Washington, D.C., this is my favorite holiday, as we are celebrating

0:23.6

arguably the greatest country in the world.

0:26.5

Growing up, the 4th of July was all about eating too much good food, drinking too much beer,

0:31.2

and trying not to get busted for drinking underage by DC cops.

0:34.7

Oh, the good old days.

0:36.1

To celebrate America on the podcast, we have a story that is

0:40.0

the American dream. This story is about a kid who has talent on a wakeboard, and he makes his

0:44.7

pro dreams come true by accepting a job as a janitor. The former janitor I'm talking about is Aaron Grace.

0:51.5

He used to be a professional wakeboarder, and now he finds himself

0:55.3

at home behind a desk at Liquid Force, where he's the team and marketing manager. And throughout the

1:00.6

interview, Aaron shares an unfiltered view of what he thinks about the wakeboard industry and the

1:05.9

talent within it. Before we get into the podcast, I want to thank you for listening to the show and thank you to

1:11.7

everyone who bought hats on the Powell movement.com website. If you want to support the show,

1:17.1

these limited edition hats are a great way to do it. And before we get to Aaron, I need to ask you to

1:22.1

please follow me on Instagram at the Powell Movement, share my posts on Facebook, and email me

1:27.4

if you have something to say or share. My email is Mike at the Powell Movement, share my posts on Facebook, and email me if you have something to say or share.

1:29.1

My email is Mike at the Powell Movement, and it's always great to hear from you.

1:33.0

Finally, I want to thank my sponsors.

1:35.0

They are Evo, and I need to mention that Evo is your one-stop shop for everything Wakeboard,

...

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