meta_pixel
Tapesearch Logo
Log in
The Powell Movement

TPM Episode 20: Don Wallace, VP Sales and Marketing, Liquid Force

The Powell Movement

Mike Powell

Athlete, Oakley, K2, Hobbies, Ski, Skydiving, Mountains, Redbull, Leisure, Sports, Sking, Basejump, Moto, Powdermagazine, Snowboard, Outdoors, Extreme, Powder, Biography, Party, Olympics, Snow, Fun, Music, Xgames, Skate, Basejumping, Podcast, Skatepark, Snowboarding

4.8824 Ratings

🗓️ 30 May 2017

⏱️ 37 minutes

🧾️ Download transcript

Summary

The road to wakeboard industry that Don Wallace took was different than most. From humble beginnings in Grass Valley, CA where life revolved around street rods, skiing, and hanging out with his brother/crew.  From there it was on to college in the big city of Eugene where his Surfing Magazine subscription parlayed itself into and internship and eventually a career that is highlighted by the sinking of an $80,000 boat amongst other things.

Don Wallace Show Notes:

1:14:  working with engineers in the Liquid Force world

2:31:  The Road from Nevada City to Southern California

3:49:  Life and work balance at Liquid Force

5:30:  University of Oregon and Ski racing

7:51   How a subscription to Surfing Magazine  changes his life

12:07:    Evo (listen for special offer) and Diecutstickers.com (Listen for 10% off your first order with DCS 15) 
14:07:  The job of a lifetime out of school, being Liquid Force’s TM

16:20:  Cutting athletes

21: 00:  Spy (25% off site wide, listen for code) and Sierra at Tahoe spots

22:00:  Vice President of Sales and Marketing

24:00:  Aaron Grace’s role

25:25:  What is he most proud of in his career?

27:05:  What is his biggest career regret aside from sinking an $80,000 boat?

28:30:  What’s next and needed in wakeboarding?

31:00:  How to get into the wakeboard industry

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to the Powell Movement.

0:09.5

Welcome to another edition of the Powell Movement.

0:12.9

I am your host, Mike Powell.

0:14.7

And this week on the program, we have Don Wallace.

0:17.4

Don is the vice president of sales and marketing for Liquid Force wakeboards. And Don's story

0:22.6

of getting into the wakeboard industry is a unique one. Don didn't take your standard path into

0:28.1

wakeboarding. In fact, he really wasn't a hardcore wakeboarder when he was looking through the pages

0:32.3

of Powder magazine. He's reading through the bylines. He finds an area where there's an internship

0:37.4

available for Surfer Magazine. And eventually eventually Don wheezes his way into that internship.

0:43.6

And after starting at the bottom at Liquid Force and doing just about every job there possibly is to do in wakeboarding,

0:50.0

Don Wallace now finds himself as vice president of sales and marketing at Liquid Force.

0:54.8

And it's a cool story of how he got to where he is.

0:57.4

I will say that I recorded this interview back in October.

1:00.5

So it was one of the first ones that I recorded.

1:02.7

And I had a different style of what I was going to do for these business podcasts.

1:06.5

And I want to see what your opinion is of this.

1:08.5

So when you hear Don's interview, I'm asking a bunch of questions about his career and kind of

1:13.1

positioning this interview for how someone can get into the wakeboard industry.

1:17.9

And if this is the type of business interview you want to hear, let me know.

1:21.4

You can always reach out to me at the palmovement.com.

1:24.3

Or if you just want the full biography, let me know that too.

1:27.1

And I can alter that.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Mike Powell, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Mike Powell and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.