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The Powell Movement

TPM Episode 166: Keir Dillon, Pro Snowboarder, Entrepreneur

The Powell Movement

Mike Powell

Sports, Hobbies, Leisure

4.9860 Ratings

🗓️ 23 March 2020

⏱️ 93 minutes

🧾️ Download transcript

Summary

Keir Dillon was a fixture on the snowboard scene for over a decade.  You saw him in halfpipes, on podiums, on the mic and traveling the world with his "Frends" crew.  There is so much to Keir's story and on the podcast we talk about a lot of snowboard success,  the letdown of not making the Olympics, starting a snowboard technology business with friends, taking that company and making it a brand that focuses on women, how the friends reacted to that, why he had to sell the business, drugs, and a lot more.  It's a good one

Keir Dillon Show Notes:

2:00:  ADD, the Poconos, and family

7:00:  Vert ramp in the backyard, starting  snowboarding, and Nationals

12:00:  High School, dropping out of college and sponsors

21:00:  Stanley:  Get 30% off site wide with the code powell30

Evo:  The best online experience in action sports with retail to back it up

686 Technical Apparel:  The best outerwear in the world

23:30:  Breaking up with sponsors, Jake Burton, and pro living at home

29:00:  Traveling, friends before frends, and lifestyle and drugs

34:00:  Race, Religion, and not making the Olympic team

48:30:  Spy Optic:  Get 20% off on their site Spyoptic.com using the code TPM20

10 Barrel Brewery:  Buy their beers, they support action sports more than anyone

50:15:  Frends Crew, creating a product, being the CEO and manufacturing headaches

64:00:  Changing the company to a women's fashion brand and what do the frends think?

70:00:  Shark Tank, getting sued, and losing frends

76:00:  Selling the brand, going through some stuff, what he's up to now, and snowboarding again

82:00:  Inappropriate Questions  

Transcript

Click on a timestamp to play from that location

0:00.0

Hmm, baby, you listening to the Powell Movement.

0:12.0

Welcome to the Powell Movement.

0:15.0

I'm your host Mike Powell, and this week my guest is a guy who I decided to interview

0:20.0

based on him liking one of my LinkedIn posts.

0:23.3

I saw the like, holy crap, I'm going to reach out to Kierre Dillon.

0:27.4

I haven't heard from that dude in forever, but there was a time when he was the shit,

0:32.1

throwing huge McTwist's in the pipe, he was all over the podium for years,

0:35.8

and when he wasn't on the podium, he was all

0:38.0

over TV hosting events. The last I really heard of him, he was with the friends crew. They had

0:43.6

their thing going for a little while, and then that whole thing seemed to fall apart. And then

0:48.0

poof, it was gone. So I knew there had to be a good story behind Kierre's life and times,

0:53.4

and there's another wrinkle in it.

0:55.0

One thing that I've been missing on the podcast, diversity.

0:58.3

Most of my guests are white.

0:59.8

Kiera's black, and that doesn't matter at all, but it's interesting.

1:03.5

I thought that race would be a big part of the story, and while we do talk about it in the

1:07.2

podcast, I quickly learned that there are so many parts of Kier's life that are

1:10.9

interesting that if we dove deeper into it, it would turn into a two-hour plus long podcast,

1:16.1

and I'm not in the business of two-hour podcasts. I will say that Kier pretty much checks all

1:21.0

the boxes that are interesting to me, and I really enjoyed this conversation.

1:25.6

Before I jump into the podcast, I want to say a few things about

1:28.9

how strange life has become. I mean, holy shit, things in this world have changed fast. I remember

...

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