Tony Stubblebine

The One You Feed

Eric Zimmer

Education, Self-improvement, Religion & Spirituality, Health & Fitness, Buddhism, Mental Health

4.6 • 2.5K Ratings

🗓️ 4 February 2015

⏱️ 60 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This week we talk to Tony Stubblebine about the science of behavior design

Tony Stubblebine co-founded Coach.Me (formerly knows as Lift) on the idea that positive reinforcement and community support could be deployed universally to help people achieve their goals. Prior to Coach.Me, he was the founder and CEO of CrowdVine Event Social Networks, which builds simple and powerful social software to help people connect and meet. He was part of the Wesabe launch team, Director of Engineering at Odeo.com and Engineering Lead for O'Reilly Media. He is the author of Regular Expression Pocket Reference (O’Reilly).

In This Interview Tony and I Discuss...

Searching for work that matters.
Achievement that is not gratifying.
How we all have a mediocre and excellent version of ourselves.
The switch from Lift to Coach.me.
The science of behavior design.
The BMAT model.
The three factors of behavior change: Motivation, Ability, Trigger.
Designing our space to reinforce behavior change.
Growth mindset vs fixed mindset.
Changing our belief system about what we can accomplish.
How our failures feel more visible.
Using tiny habits to build momentum.
Giving ourselves permission to start small.
An experience is 10x more powerful than an opinion.
Making a game out of behavior change.
How meditation is not about clearing out our mind.
Meditation is not all about being calm.
How meditation isn't just for hippies anymore.
The biggest benefits of meditation.
Using meditation to disrupt your habitual responses.
How without awareness we can't do anything about our issues.
What cognitive budget is and how to use it in our lives.
Majoring in minor things.

Tony Stubblebine Links
Coach.me
Tony Stubblebine on Twitter
Coach.me on Twitter

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Transcript

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0:00.0	What really changed my mindset about meditation was, what sort of meeting who was meditating.
0:14.8	Welcome to the One You Feed. Throughout time, great thinkers have recognized the importance of
0:20.0	the thoughts we have, quotes like garbage in, garbage out, or you are what you think,
0:25.8	ring true, and yet for many of us our thoughts don't strengthen or empower us. We tend toward
0:32.0	negativity, self-pity, jealousy, or fear. We see what we don't have instead of what we do.
0:38.8	We think things that hold us back and dampen our spirit. But it's not just about thinking,
0:44.3	our actions matter. It takes conscious, consistent, and creative effort to make a life worth living.
0:50.6	This podcast is about how other people keep themselves moving in the right direction,
0:55.0	how they feed their good wolf.
1:25.8	Thanks for joining us. Our guest today is Tony Stubblebine, CEO and co-founder of Lift,
1:46.2	or as it's now called Coach.Me. Coach.Me is an app that helps you achieve any goal,
1:52.8	change any habit, or build any expertise. Here's the interview.
1:57.9	Hi, Tony. Welcome to the show. Eric, thanks for having me.
2:00.7	Yeah, I'm really glad to get you on and talk through some of the concepts that are behind
2:05.8	your app, which you're now calling Coach.Me that I know is Lift, and I'm a long-time lift user,
2:11.9	so maybe we'll get into that a little bit. So I'd like to start off like we always do with the
2:16.0	parable. There's a grandfather who's talking with his grandson and he says in life, there are two wolves
2:20.9	inside of us. One is a good wolf, which represents things like kindness and bravery and love,
2:26.5	and the other is a bad wolf, which represents things like greed and hatred and fear.
2:31.6	And the grandson stops and he thinks about it for a second and he looks up at his grandfather and
2:35.2	he says, well, grandfather, which one wins? And the grandfather says, the one you feed.
2:41.9	So I'd like to start off by asking you how that parable applies to yourself and your life and
	...

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