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Tropical MBA: Entrepreneurship & Founder Lifestyle

TMBA479: Quitting Social Media - “The ‘Walled Garden’ Experiment Is a Big Failure”

Tropical MBA: Entrepreneurship & Founder Lifestyle

Dan Andrews; Ian Schoen

Digital Nomad, Business, Ecommerce, Society & Culture, Amazon, Founders, Cash Flow, Places & Travel, Founder, Business Owner, Cashflow, Management, Entrepreneurship, Million, Operator, Operations, Profits, Distributed Team

4.9527 Ratings

🗓️ 7 February 2019

⏱️ 54 minutes

🧾️ Download transcript

Summary

On today's episode, Dan and Ian are delighted to welcome one of their favorite authors back to the show.

Cal Newport is a Computer Science professor, who has spent his career writing about the intersection of technology and culture in the contemporary digital age.

Cal joins us this week to talk about his new book, Digital Minimalism, which is all about the dangers and distractions of social media.

This interview covers a broad range of topics, including the psychology behind the "Walled Gardens" of social media, why Cal invited 1,600 people to go on a month-long "Digital Declutter", how we can develop a philosophy to improve the way that we interact with technology in our lives, and much, much more.

Transcript

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0:00.0

A lot of people have this background hum of anxiety that they've just become used to, this sort

0:07.4

of screen-focused life we have, in addition to taking us away from things that we know are better

0:12.5

for us to do and more meaningful and more fulfilling, is also screwing around with our brain chemistry.

0:20.6

Hey, podcast listener. Even if you are alone in your entrepreneurial journey, podcast listener.

0:22.1

Even if you are alone in your entrepreneurial journey, know that today, right now in

0:26.0

your earbuds, you are joined by thousands of entrepreneurs from all around the globe

0:30.2

seeking to grow better, more profitable, location independent businesses.

0:34.8

If you'd like to learn more about what we do and download our entire back catalog,

0:40.0

check out tropical MBA.com.

0:50.2

Today I'm very happy to have back on the show one of my favorite thinkers and writers about

0:56.6

the contemporary digital age, Cal Newport.

1:01.0

So Cal is well known as a computer science professor who also writes about the intersection

1:05.7

of technology and culture, one of my favorite all-time bloggers as well. His new book,

1:14.1

Digital Minimalism, is about the dangers of the distractions of social media. And that's what we're

1:18.8

going to talk about on today's show. But first, I just had to get his take on something that's

1:25.2

been on my mind, which is the drastic freefall in the last

1:29.3

few years of the quality of blogs, which long time listeners will know I'm a huge fan of.

1:35.8

So I had to ask him, what does because what's happening is you're in competition with lots of other interesting sources of information, and you really are only going to earn attention if you win that competition. So if you produce something that is interesting, there's an audience that likes it, you're the right person to say it, it's useful, it's well-constructed, you can earn attention to that market, and if you don't, you won't. No one will come. I think anyone who's experimented with blogs knows what that's like.

2:17.7

No comments, no visits. You stare at the Google Analytics chart and it's a flat line. We're losing the

2:23.6

patient. Social media did something interesting with this attention market. It upended it and added

2:30.8

what's more of a collectivist market. So if you think about the normal person's experience with something like Facebook or Instagram, there's this unspoken agreement you have with people you know, which is, you know, I'll put up something probably pretty banal, but you'll give it some attention. Maybe you'll like it or leave a comment, because I'll do the same for you. And we'll all sort of spread the attention around. So we no longer have to. We're no longer in a competition or only the interesting things get attention. Everyone gives a little bit attention to everyone else and then everyone can share in that experience of feeling like someone is paying attention to what I'm saying. So what I like to emphasize is if you took the content of a normal, let's say, Facebook wall and put it on a private domain blog, you would have no visitors. If you took the

3:12.9

standard Instagram account and put it on a private domain blog, no one's going to come see.

...

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