Tik Tok's 50-Something Sensation, SunnyandJenn Tells All Part 2, with Pam Sunshine and Jenn Sherman

Dear FoundHer...Real Founder Stories for Women Small Business Owners

Lindsay Pinchuk

Pivot, Bobbi Brown, Marketing, Entrepreneur, Ceo, Women In Business, Careers, Entrepreneurship, Foundher, Business, Business Owner, Female Founder, Small Business

4.9 • 1.1K Ratings

🗓️ 27 June 2024

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

“It doesn’t feel like a chore,” says Pam Sunshine when asked about managing a thriving TikTok business with her best friend Jenn Sherman, all while juggling day jobs. In this episode, host Lindsay Pinchuk continues her conversation with Pam and Jenn, the dynamic duo behind SunnyandJenn.

Pam and Jenn delve into the operational aspects of their business, sharing practical steps like forming an LLC and hiring a publicist, and emphasize the importance of authenticity and relatability in their content. They touch on challenges like time management, given Jenn’s role as a Peloton instructor, and highlight their strategy of Sunday planning sessions to stay organized.

Monetization through brand deals and genuine product recommendations has been key to their success, building trust and a loyal following. Pam and Jenn’s journey underscores the value of starting small, staying true to oneself, and not being deterred by negative feedback.

This episode of Dear FoundHer… celebrates Pam and Jenn’s achievements and their balanced approach to their side hustle, offering listeners inspiration and practical advice for starting their own ventures.

Quotes

“That’s how I really do live my life—in the moment, positive. We all have so much to be thankful for. And we are really just blessed. I really do feel that. And we want people to tune in and feel that from us.” (17:19 | Pam Sunshine & Jenn Sherman)
“I’m a researcher. I’m also very type A. A little, maybe, controlled to control freak, but I prefer to be referred to as a leader. I don't know how to do everything, but what I know how to do, I do well.” (19:14 | Pam Sunshine)
“Take baby steps and you’ll figure it out. Don’t let starting a business overwhelm you. Go with your gut. If you feel strongly about something, try it. Get comfortable being uncomfortable.” (21:37 | Jenn Sherman & Pam Sunshine)

Connect with Pam Sunshine and Jenn Sherman:

http://www.instagram.com/sunnyandjenn

http://www.tiktok.com/@sunnyandjenn

Connect with Lindsay Pinchuk and Dear FoundHer.

Grab Lindsay’s JumpStart Your Business Blueprint from last week's episode:

https://lindsaypinchuk.myflodesk.com/11stepsforbusiness

Grab Lindsay’s Reels Cheat Sheet + Social Media Challenge. CLICK HERE

If you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundher

If you know a FoundHer... we should meet, please tell her to share her story with us here.

Podcast production and show notes provided by HiveCast.fm

Hosted on Acast. See acast.com/privacy for more information.

Transcript

Click on a timestamp to play from that location

0:00.0	Hi guys, it's me, Lindsay Pinchuk, host of Dear Fountain. If you haven't listened to part one of today's
0:07.1	episode, make sure that you do so. It was aired on Tuesday earlier this week. Pam Sunshine and Jen
0:12.9	Sherman, the 50-something TikTok sensations behind Sunny and Jen talk all about how they seized a moment
0:18.5	and basically started a brand out of a chance
0:21.2	encounter on a girls trip.
0:23.6	Today in part two, we dive into more of the inner workings of their business and where their
0:28.3	brand is headed.
0:29.4	You'll also hear us talk about how Pam and Jen plan their content, manage their time,
0:33.8	and what they have on the horizon.
0:36.6	Both Pam and Jen also share the notion of how important it is to just get started.
0:42.3	And as you'll hear both of them discuss, they didn't really know what they were doing
0:45.7	when they got started, but they did it and it took off.
0:49.0	There was no plan to start a brand, but through authentic content, a community followed
0:53.9	because Pam and Jen are relatable and easy to connect with.
0:57.9	They're just like you and your BFF. Today, you'll hear them talk about everything that they did to turn their TikTok account into an actual business.
1:06.0	The same exact steps that I share here continuously and outline in my jumpstart your business blueprint.
1:12.6	My free guide to get you going and to provide support is you get your own brand off the ground.
1:17.6	You can grab the link in my show notes.
1:19.6	And now on to today's episode.
1:22.6	We've talked a lot about a lot of different things here.
1:25.3	And one of the things that I really want to make sure we get to is the fact that you guys have kind of gone from being content creators to
1:33.7	turning this into a business. And you have taken steps to do so. So talk to me a little bit about
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Lindsay Pinchuk, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Lindsay Pinchuk and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.