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All right, my name, welcome to The Dog Walk presented at Barstool Sports.

Today I am joined by Jason Freeman and Jeff Wright.

Two legends in my eyes because you guys are,

you're the owners of Fusion, the Fusion Brands, which makes a bunch of great drinks, but meet this, Pirate Water,

Four Loco, but first and foremost, you guys are the creators of the original Four Loco.

So I'm excited to talk to you guys. Thanks for doing this.

Yeah, of course. Thanks for having a song.

So let's start at the beginning. How did this happen?

I've heard people kind of know like the story about like it's just two guys like in a

dorm room or something so Jeff Jason I don't know how we lead this off but how did the

original four local come to be? It's interesting I'll let Jeff tell stories better than I do, but we're shooting a

documentary right now, so it's kind of fresh, which would be coming out very soon.

But yeah, everyone has this idea that we're, you know, in the in the basement of a fraternity mixing up a brew by ourselves, but it's a lot more, a lot more intricate than that. Go for it, Jeff.

Well, I mean, we were the core demographic of our own product.

We were all mid-20s.

Hitting up the bar scene, I was in Arizona at the time. Jason was in Chicago.

I believe Chris was in Ohio at the time.

But we saw this movement, Red Bull and Vodka,

that they were actually crushing it.

I was consuming a ton of those every weekend and we saw

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