Threading the future of circular fashion with Peter Majeranowski of Circ

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.8 • 31.1K Ratings

🗓️ 7 September 2023

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

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Summary

Over one hundred billion garments will be produced this year, but they don’t have to be.

Peter Majeranowski says we have all the clothes we need to make all the clothing we’ll ever need, and his company, Circ, has pioneered the technology to prove it.

This week on How I Built This Lab, Peter shares how trying to create fuel from tobacco unintentionally led to the creation of a different material — pulp that could go back to the beginning of the supply chain and close the loop on fast fashion. Plus, the future of sustainability in the industry and the impact brands can have on the environment simply by changing their fabric sources.

This episode was produced by Carla Esteves and edited by John Isabella, with research help from J.C. Howard.

Our music was composed by Ramtin Arablouei. Our audio engineer was James Willetts.

You can follow HIBT on Twitter & Instagram, and email us at [email protected].

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:45.2	Search McMillan Online Community at community.mcmillan.org.uk
0:52.2	Black perspectives haven't always been centered in the telling of America's story.
0:56.9	Now, we're taking center stage, introducing NPR's Black Stories Black Truths,
1:03.3	a collection of Black-led stories from NPR's podcasts.
1:07.2	Search NPR Black Stories Black Truths wherever you get your podcasts.
1:15.9	Hello and welcome to How I Built This Lab, I'm Guy Ross.
1:20.0	So there's enough material in the clothes we throw away to keep making more clothes for decades.
1:26.8	The fashion industry alone dumps 92 million tons of textile waste a year,
1:33.4	and all of that cotton and polyester is recyclable.
1:36.7	It can all be used to make brand new clothing.
1:39.8	This phenomenon struck Peter Major Anowski as a problem looking for a solution.
1:45.5	Peter founded a company called Cirque.
	...

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