4.8 • 18.1K Ratings
🗓️ 17 July 2023
⏱️ 53 minutes
🧾️ Download transcript
Today's podcast is a throwback to 2016 at the Nordic Business Forum. I walk you through my introduction to the internet and how I came to realize the power of it. We talk about consumer attention and common sense and how those two topics play together. I also talk about the importance of time as a human and how we can leverage that as marketers. Then we break into a Q&A and I answer questions about how I hire my employees and also talk about the importance of being a practitioner of your craft. I hope you like the episode!
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0:00.0 | This is the Gary V. Audio Experience. |
0:05.0 | I'm super excited to be here and really very honestly I like to get to the Q&A portion |
0:11.3 | of this pretty quickly. |
0:12.8 | I wrote a book called Ask Gary V because I do believe that these kind of events are incredible |
0:18.5 | and a lot of very smart and special people come and pontificate and what have you. |
0:24.6 | But the interaction is the single greatest way to get deep instead of wide and I think |
0:29.5 | at the end of day for everybody that has decided to come to this conference, there's tangible |
0:34.5 | things we want, there's something we want and that's actually where I want to start. |
0:38.4 | Actually you know what, let's start with this. |
0:39.9 | Before I go into this, by show of hands, how many people here have no idea who I am or |
0:44.7 | anything about my spiel, tell the truth, raise them. |
0:49.1 | That fucking hurts. |
0:52.6 | Thank you Phil and I'll see you next time. |
0:55.0 | That's tough way to start. |
0:57.4 | I thought that was the case and I understand why and so I'm going to spend a few minutes |
1:01.2 | giving you my background because I think it's the foundation of what I want to bring |
1:05.2 | here. |
1:06.2 | I did a lot of work on the flight over here to understand the audience. |
1:08.9 | I think a lot of times when I speak a conference or other speaker speak, we make some misdistinctions |
1:14.9 | of B2B, B2C, things of that nature and so understanding the makeup of a lot of people |
1:21.0 | in this audience and understanding the landscape of the social media grid, the digital grid, I'm |
1:26.2 | going to try to factor my talk very aggressively towards a little bit more of a B2B environment. |
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