“They're DESTROYING The Brand” - Ritz Carlton Founder WARNS About Rewarding The Wrong Employees
Valuetainment
Valuetainment Episodes
4.8 • 1.7K Ratings
🗓️ 15 February 2026
⏱️ 5 minutes
🧾️ Download transcript
Summary
Horst Schulze explains how to create real leadership paradigm shifts by demanding vision, purpose, and standards. In this powerful moment with Patrick Bet-David, he reveals why only a few managers become true leaders and how measuring the wrong metrics destroys brands.
Transcript
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| 0:00.0 | Could AI help you do more of what you love? |
| 0:03.1 | Workday is the next-gen ERP powered by AI that actually knows your business. |
| 0:08.3 | We help you handle the have-to-dos so you can focus on the can't-wait-to-dos. |
| 0:13.0 | It's a new workday. |
| 0:15.1 | I come to you and I say, hey, and again, I'm talking for specifically this part, because when you're talking about Stephen |
| 0:21.8 | Covey and seven habits of highly effective people, and then you said if a person after the age |
| 0:27.3 | of 16, that's how they're going to be, unless if they have a life-changing event, which |
| 0:31.0 | Stephen Covey would call paradigm shift, right? |
| 0:33.4 | To help somebody have a paradigm shift. |
| 0:35.3 | What would you do for your management team to have paradigm? So for example, beginning of the year, you're doing a kickoff meeting, you bring your leaders in, and if you did, what would you do to create paradigm shift in me, one of your leaders? Well, with the leaders, it's easy. I mean, I'm the ex-speaking into the mic, yeah, with the leaders, it's actually pretty easy because I'm the standard set, I'm the ex- I'm speaking into the mic. Yeah, with the leaders is actually pretty easy because I'm the standard setter. |
| 0:57.0 | I'm the objective set upjectives. I said objectives. |
| 1:02.0 | And I asked them, I asked my leaders, my hotel leaders. |
| 1:06.0 | When I was a manager, I asked my department leaders the same thing, by the way. |
| 1:10.0 | I said, okay, tell me what they did the last three months to make sure that you have a better hotel. |
| 1:15.1 | I asked them all, tell me what is the standard, how your hotel will be respected a year from now. |
| 1:22.6 | I want to see if they have a vision. |
| 1:24.8 | That's how, if they have a vision. |
| 1:26.4 | Look, I visited a hotel. In |
| 1:29.0 | fact, I visited Milwaukee. The general manager picks me up. The chairman manager picks me up in the |
| 1:35.5 | airport, which you always do, and I get the same story, which is, of course, a lie. We're so happy |
| 1:40.5 | you're visiting because nobody at once corporate a visit. I was so proud, and I'm in a limo and I ask them all kind of questions. |
| 1:49.6 | And then I ask him, what will be the position of your hotel? |
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