4.6 • 770 Ratings
🗓️ 19 March 2021
⏱️ 32 minutes
🧾️ Download transcript
A year after coronavirus lockdowns swept the world, BoF’s Imran Amed looks back at a period of sweeping change in conversation with leading voices from inside and outside fashion.
Last March, when the Covid-19 virus that had already swept across China was officially declared a global pandemic, few grasped the extent to which the fashion industry stood on the precipice of a paradigm-shifting year, but everyone seemed to understand that this was an opportunity for great change. Amid lockdowns and social distancing measures, stores were forced to close, sales plummeted, and shocks were felt across the supply chain as garment factories were shut down around the world. Across societies, stark economic inequalities were laid bare and exacerbated by the crisis. Millions of people across all industries and professions lost their jobs; millions more lost their lives.
From virtual fashion weeks to the booms in e-commerce and sweatpants, the fashion industry learned how to adapt to the “new normal” — and fast. Many saw an opportunity to reset a broken fashion system and build a more sustainable, inclusive way of operating. But the last year has also underscored deeper failings within the industry. While the pandemic has underscored broad social inequalities, fashion has had to grapple with its role in perpetuating racism and elitism — from boardrooms to magazine pages and contributing to a looming climate crisis.
In this week’s episode of The BoF Podcast, we reflect on the events of the year gone by, a period of sweeping change, uncertainty and hope in conversations with leading voices from inside and outside the industry.
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0:00.0 | Hi, this is Imran Ahmed, founder and CEO of the Business of Fashion. |
0:13.6 | Welcome to the BOF podcast. It's Friday, March 19th. It's now been one year since our lives changed. |
0:23.2 | One year since we closed our stores and offices stopped traveling and started working from home. That is, if we were privileged enough to do so. |
0:30.1 | Millions of people have lost their jobs, including garment workers in the global south, but also |
0:34.7 | retail and office workers throughout the fashion industry. |
0:43.1 | And of course, millions of others have lost their lives, as this is, first and foremost, a global public health crisis. This week on the BOF podcast, we look at the year gone by, recapping some of the |
0:49.3 | most powerful ideas, observations, and insights from 88 episodes of the BOF podcast that we have published |
0:56.4 | since much of the world went into lockdown in March 2020. But when Tim Blanks and I returned |
1:01.9 | from Paris in early March, we didn't know any of this when we caught up for our regular |
1:06.2 | end-of-season chit-chat. Hello, Tim. Hi, I am Ron. We're in self-isolation post-fashion month. |
1:12.7 | It's interesting, isn't it? We don't actually need to be in the same place any longer. |
1:16.1 | Well, we spent so many weeks together in the back of a car. Yes. But it's been, to say the |
1:24.5 | least, a really strange fashion month. |
1:28.3 | Everyone's talking about social distancing now. |
1:30.3 | You are sitting in your home. |
1:32.1 | I'm sitting in my home out of the abundance of caution. |
1:36.9 | But we just spent the past few weeks surrounded by all these people from all over the world. |
1:42.1 | I mean, I put up this Instagram post the other day when I was coming back from Paris |
1:45.8 | and got a real reaction. |
1:48.6 | Like, people started sending me messages and emails and it feels like it kind of touched a nerve. |
1:54.2 | But what do you think? |
1:55.9 | Well, I think, isn't it one of the extraordinary ironies of human beings that in times of extreme |
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