4.6 • 12 Ratings
🗓️ 19 January 2025
⏱️ 5 minutes
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The Dallas Cowboys lead a top 20 that collectively racked up $3.9 billion in operating income, but the NBA’s new media deals could soon shift the balance of power.
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0:00.0 | Here's your Forbes Daily Briefing for Sunday, January 19th. |
0:05.7 | Today on Forbes, the world's most profitable sports teams 2025. |
0:12.6 | NFL teams don't have to work all that hard to cover their expenses these days, |
0:16.6 | with each collecting an estimated $323 million from the league's national media and sponsorship deals |
0:23.4 | during the 2023 season before selling a single ticket. But the Dallas Cowboys aren't thinking |
0:30.0 | about breaking even. They're breaking the bank. The world's most valuable sports team worth $10.1 billion |
0:37.2 | is also the world's most profitable sports team worth $10.1 billion is also the world's most profitable, |
0:40.7 | with Jerry Jones's boys hauling in an estimated $564 million in operating income in 2023. |
0:48.3 | The second most profitable team, the Los Angeles Rams, barely reached half that figure at $286 million, while the New England |
0:57.2 | Patriots landed at number three with $261 million. In all, the 20 most profitable sports teams |
1:05.4 | feature nine NFL franchises, along with five from the NBA, three from the NHL, and three from England's |
1:12.5 | Premier League. Together, they generated an estimated $3.9 billion in profit during the most |
1:19.2 | recent season with available data, or an average of $195 million per team, up 12% from the |
1:26.6 | previous year's top 20. The Cowboys stand out thanks to their |
1:31.0 | nearly $800 million in local revenue, from ticket sales, concessions, merchandise, and other streams |
1:37.1 | specific to the club. No other pro football team crossed $400 million. But Dallas does offer a more replicable model in other respects, |
1:47.2 | starting with the fact that it comes from the NFL, where teams averaged $143 million |
1:52.1 | in operating income in 2023, and no franchise had less than $56 million, according to Forbes' estimates. |
2:00.0 | Playing in a big market also gives America's team a |
2:02.9 | financial advantage, and controlling its stadium ensures it can extract maximum value from revenue |
2:09.1 | sources, including sponsorships and luxury suites, as well as concerts and other non-sports |
2:13.9 | events held at the venue. It doesn't hurt, either, that the NFL, like the NBA and |
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