The Wellness Misinformation Epidemic: Supplements, Toxins, Influencer Hype & the Future of Health | Gary Binkow (Bonus Episode)
Minimalist Moms Podcast | Simple Living for Overwhelmed Moms
Diane Boden
4.8 • 952 Ratings
🗓️ 10 December 2025
⏱️ 37 minutes
🧾️ Download transcript
Summary
I release bonus episodes that serve a niche part of my audience so if today's content (deep dives into wellness, supplements, and industry behind-the-scenes) isn't really your thing - no worries - you can always check out the other episode(s) that dropped this week, or join me back here next week for conversations you don't want to miss!
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On this bonus episode, I’m joined by Gary Binkow - an Emmy Award–winning producer turned wellness truth-teller and founder of The Swell Score, a science-backed marketplace created to cut through supplement scams, toxic beauty products, and influencer misinformation. After a serious personal health scare and years working in Hollywood and digital media - including helping build the brand of longevity expert Dr. Valter Longo - Gary shifted his focus to exposing what’s broken in the wellness industry and restoring trust through radical transparency. We dive into dangerous supplement myths, environmental toxins, influencer marketing, gut health, AI in healthcare, and how consumers can protect themselves in today’s Wild West of wellness. Gary’s work has been featured in Business Insider and beyond.
Links Discussed in This Episode |
- Connect with Gary:
- The Swell Score
About Gary |
Gary Binkow is the owner and operator of Root 2 Rise Farms in Santa Barbara, where he's transforming an organic avocado and coffee farm through regenerative agriculture. A former Academy Award-nominated and Emmy-winning producer, Gary left a decades-long career in film and digital media—where he produced over 50 films and helped build one of the world’s largest digital agencies—to pursue a mission in holistic health and sustainable farming. He also led global digital marketing for Dr. Valter Longo, helping turn a fasting-focused health brand into a billion-dollar business. Now deeply immersed in the wellness space, Gary speaks candidly about the challenges of healthcare, the pitfalls of popular health scans, the importance of gut health, and the need for land stewardship. His latest venture: building a global wellness media company to shake up the podcasting world.
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | I'm sure you're here listening to the podcast because you intend to be more intentional with your time, |
| 0:04.3 | your work, and your relationships. But are you intentional with your health? Here's something I bet you |
| 0:09.6 | didn't know. Your calendar age isn't always your true age, your biological age, the age of your |
| 0:15.9 | cells and your organs. That's actually the number one predictor of your risk for serious diseases like heart |
| 0:22.0 | disease, cancer, and dementia. That's why I decided to try the true age test from true |
| 0:26.8 | diagnostic. It's a simple at-home test that shows your biological age and gives you science-backed |
| 0:33.1 | insights into how your lifestyle is really affecting your body. No doctor visits, no labs, just a |
| 0:38.3 | quick, painless finger prick, and you mail it back. When I got my results, it was pretty eye-opening. |
| 0:44.1 | Learning that being just five years biologically older can raise your disease risk by up to 50%, |
| 0:49.5 | that hit hard. But the best part, up to 90% of biological aging is influenced by lifestyle, which means |
| 0:55.9 | there's so much we can take control of. And coming back to that intentionality piece, |
| 1:00.1 | be more intentional about. If you care about protecting your health and want to find out what |
| 1:04.3 | your real age is, head over to truediagnostic.com and use my code minimalist to get 20% off |
| 1:10.3 | your entire order or subscription. That's true diagnostic.com and use my code minimalist to get 20% off your entire order or subscription. |
| 1:12.6 | That's truediagnostic.com and use code minimalist at checkout to get 20% off. |
| 1:17.7 | Your future self will thank you. |
| 1:19.6 | Okay, quick pause, but I wanted to tell you about a company that has helped overhaul several |
| 1:23.7 | of my mornings each week. |
| 1:25.1 | At this point, you all know I'm someone who cares about productivity, focused, and intentional living, but I'm also someone who has struggled with focus. Like, I start my day ready to be efficient, and then suddenly I'm staring at my phone, the coffee's cold, and I'm wondering what I even sat down to do. I'm sure many of you can relate. I've tried everything, more caffeine, less caffeine, certain supplements, but nothing has stuck, and honestly, I don't have time for some 12-step biohacking routine. So here's where everyday dose comes in. |
| 1:50.0 | This has become my new 30-second morning ritual. It tastes like coffee you know and love. But, |
| 1:55.0 | and this is the magic, it's infused with collagen protein, neutropics, lions mane, chaga, |
| 2:00.4 | all the things that support focus, calm energy, |
... |
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