The Sound of Apple

Twenty Thousand Hertz

Dallas Taylor

Music, Design, Arts, Music Commentary

4.8 • 4.1K Ratings

🗓️ 31 July 2024

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Over the last few decades, Apple has produced some of the most recognizable sounds ever made. In this episode, the Apple design team pulls back the curtain on their sound design philosophy and process, from the evolution of the classic “Tritone” alert, to the surprising origins of the Apple Watch sounds, to the inspiration behind the latest notification tones. Featuring Billy Sorrentino, Hugo Verweij and Kelly Jacklin. Sign up for Twenty Thousand Hertz+ to get our entire catalog ad-free. If you know what this week's mystery sound is, tell us at mystery.20k.org. Follow Dallas on Instagram, TikTok and LinkedIn. Watch our video shorts on YouTube, and join the discussion on Facebook. This episode is brought to you by BetterHelp. Get 10% off your first month at betterhelp.com/20k. Find the right doctor, right now at zocdoc.com/20k. Claim your $75 sponsored job credit at indeed.com/hertz. Get a free Netsuite KPI Checklist at netsuite.com/20k. Episode transcript, music, and credits can be found here: www.20k.org/episodes/the-sound-of-apple Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	When it comes to health care, don't leave anything to chance. Use ZocDoc.
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0:19.0	Visit ZocDoc.com slash 20K to book your top rated doctor today.
0:23.0	That's ZOC-D-O-C-D-O-C-C-O-K.
0:27.0	I'm Shankar-Vedantam, here to tell you about a great mystery.
0:33.8	That mystery is you.
0:37.2	As the host of a podcast called Hidden Brain,
0:40.1	I explore big questions about what it means to be human.
0:44.0	Questions like, where do our emotions come from?
0:47.0	Why do so many of us feel overwhelmed by modern life?
0:51.0	How can we better understand the people around us?
0:54.0	Discover your hidden brain.
0:57.0	Find us wherever you get your podcasts.
1:00.0	You're listening to 20,000 hurts.
1:03.5	I'm Dallas Taylor.
1:06.7	When I think of Apple, one of the first things that comes to mind
1:09.6	is their impeccable design,
1:11.9	from the unmistakable white packaging to the gentle curios. impeccable
1:13.0	white packaging to the gentle curve of the iPhone's metal and glass
1:17.0	to the colorful animation that appears when you activate Siri.
1:20.0	Every aspect of these devices has been crafted to be sleek and beautiful.
	...

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