4.9 • 2.6K Ratings
🗓️ 31 July 2025
⏱️ 21 minutes
🧾️ Download transcript
Brock Johnson reveals the secret to viral Reels and why "bad" or low-effort videos can actually get more views on Instagram. He’ll explore how unpolished, authentic content often outperforms high-production videos and why simple, relatable Reels resonate with audiences in 2025.
Brock will dive into the Instagram Reels algorithm and explain how easy, casual content can go viral. If you're looking to grow on Instagram with minimal editing, this episode shares practical tips for creating Reels that feel real and get high engagement, without the need for complicated production. Tune in to learn how to embrace raw, behind-the-scenes content and create viral Reels with ease.
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| 1:00.9 | podcast. Indeed.com slash show. Terms and conditions apply. Instagram has forever changed |
| 1:09.0 | and why you aren't getting the views you feel like you deserve, |
| 1:12.2 | how the algorithm has shifted, and what you need to be doing in order to get success on Instagram right now. |
| 1:21.1 | And for those of you who are listening to the audio version of this podcast, I highly encourage you |
| 1:25.7 | to watch the video version on YouTube instead |
| 1:29.0 | because I have a whiteboard and I'm going to draw some things that are going to be very helpful |
| 1:32.6 | for understanding everything that has changed with Instagram and the visual aspect is just going to go a long way in this explanation. |
| 1:39.1 | The first thing that we need to understand is that there is an imbalance between supply and demand. And this is |
| 1:45.0 | something that isn't necessarily an Instagram issue. This is something that is going on on all |
| 1:50.3 | social media platforms right now, where basically the supply, which is the amount of posts being |
| 1:55.7 | shared, the amount of things being posted, the amount of video content being uploaded on a daily |
| 2:00.4 | basis has significantly |
| 2:02.4 | increased. There is not only way more posts being posted every single day, but there's way more |
... |
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