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The Influencer Podcast

The Secret to Selling Signature Offers Without Burnout

The Influencer Podcast

Julie Solomon

Business, Marketing

4.71.5K Ratings

🗓️ 22 January 2025

⏱️ 22 minutes

🧾️ Download transcript

Summary

ABOUT THIS EPISODE: In this episode, I’m sharing a game-changing strategy for those of you feeling stuck when it comes to selling your signature offers. If you’ve been relying on freebies or low-ticket offers that aren’t converting the right clients, this episode will flip the script for you! I’m breaking down how to turn your low-ticket offers into high-value, profitable gateways that seamlessly guide your ideal clients into your premium programs.   I’ll share exactly how I’ve used this approach to create six-figure months and seven-figure years without burnout. From auditing your offers and crafting micro-transformations to aligning your messaging across every phase of your client’s journey, I’ll show you how to attract and retain the right people while building sustainable revenue. This episode is packed with actionable insights, and I can’t wait for you to tune in and transform your strategy! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS:  00:40 Game-Changing Strategies for Signature Offers 01:52 Redefining Low Ticket Offers 04:05 Creating High-Value Low Ticket Offers 11:40 The Power of Micro Transformations 12:36 Aligning Messaging with Client Journey 14:49 Connecting Low Ticket to High Ticket Programs 16:16 Conclusion and Next Steps QUOTABLES: “ I want you to look at your low ticket offers or your freebies and I want you to ask yourself, “is this designed for the person that I want in my signature programs”? If the answer is no, it is time to tweak it.” - Julie Solomon  “ If your offers aren't aligned, then you've got to do an offer audit to really work on the offer positioning. If your messaging isn't aligned, then you are most likely losing clients right now because they don't see the full pathway that you've mapped out for them.” - Julie Solomon RESOURCES: If today’s episode resonated with you, make sure to check out Episode 419: Why I Don’t Create Freebies Anymore – And Why Your Most Ideal Clients Don’t Need Them. In that episode, I dive deeper into why freebies may not be attracting your ideal clients and how to shift your strategy for better results.  [THE GROWTH COLLECTIVE] For a limited time, you can join my Social Media Growth Collective for just $97/month (normally $197/month). Take my exact tools and strategies to transform your Instagram presence into a powerhouse of influence and engagement. Join now! [HIGH LEVEL SUPPORT] Ready to Scale Your Business and Build a Legacy? Click here to learn more and apply.  [GET MORE VISIBLE] Turn your messaging into a client-attracting machine. Grow your authority and drive sales in just 1 hour per week. Click here to get access to my new training!  [GET MORE CONVERSIONS] Take your brand to the next level with The Brand Accelerator, a comprehensive program designed to refine your messaging, boost visibility, and drive conversions. Click here to learn more! [ELEVATE YOUR BUSINESS] Work directly with Julie in 1:1 VIP Sessions to refine your strategy, align your offers, and achieve transformative results in your business. Sign up here! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!

Transcript

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0:00.0

I want you to look at your low ticket offers or your freebies, and I want you to ask yourself,

0:04.6

is this designed for the person that I want in my signature programs?

0:09.8

If the answer is no, it is time to tweak it.

0:13.0

Welcome to the Influencer podcast. I'm your host, Julie Solomon.

0:17.2

If you found yourself here, it means you are ready to unleash the powerful visionary that

0:22.0

lives inside you, turning you into an authentic leader who creates influence, impact, and change.

0:28.9

Let's get started.

0:34.9

Hello, my friends. Welcome back to the episode of the Influencer podcast. Julie here. And today,

0:40.9

we're going to dive into a game-changing. You know, I love my game-changing strategies for anyone

0:48.7

who is feeling stuck trying to sell their signature offers. So if you're someone who is constantly

0:56.7

creating either low ticket offers or freebies, but you feel like you're talking to the

1:01.8

wrong people or you're not seeing those low ticket buyers or those freebie investors transition

1:07.6

into your signature spaces, this episode is for you. We're going to flip the

1:11.8

script, my friends, on what you've been taught about freebies and about lower ticket offers and

1:16.9

really show you how to turn them into powerful and profitable gateways to your signature programs.

1:22.7

And we're not just talking theory here. This is exactly what I've done to bring in six figure months,

1:28.6

seven figure years without running myself into the ground. And so if you're tired of working

1:34.7

harder for smaller results and I get it because I've been there, listen closely,

1:40.1

because this episode could completely transform how you structure your offers and more importantly,

1:46.6

how you generate consistent revenue. So with that, my friends, let's get started.

1:52.0

Okay, so I know I've talked about this in bits and pieces on this podcast, but I want to get

1:58.2

really specific here. So the first thing to understand,

...

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