The Secret to Designing Teaching Resources That Actually Sell

The CEO Teacher Podcast

Kayse Morris

Marketing, Edupreneurs, Teachers, Entrepreneur, Teacherspayteachers, Business, Teacher, Educator

5 • 734 Ratings

🗓️ 29 May 2024

⏱️ 15 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Why Your Teacher Resources May Not Be Selling Like Hotcakes…YET

After helping teachers who sell their teaching resources online for five years, I have seen most of them make the same mistakes. And you may be making them, too! It’s not like you went to school to be an entrepreneur, right?

Let’s examine your current strategy for selling your teacher resources online and determine the small things you can do that could change your results in a big way.

Creating Teaching Materials for Teachers and Selling Them Successfully are Two Different Things

You’re already a pro at creating teaching materials for your classroom. Maybe you already share them with your team or coworkers. But turning them into products to sell online that other teachers will find and purchase is a horse of a different color.

Whether you’re still contemplating if selling your teaching resources online is for you or if you have a teacher business but aren’t seeing the results you want, tune into this episode to hear what I wish someone would’ve told me ten years ago!

In this episode, you will learn:

The mistakes you’re making as a teacher business owner and how to pivot
How to turn your TPT store crickets into cha-chings
What’s stopping you from reaching that big ol’ dream in your teacher heart

LINKS MENTIONED IN THIS EPISODE ABOUT TEACHING RESOURCES:

CEO TEACHER® RESOURCES WORTH THEIR WEIGHT IN GOLD:

Design and create an offer that teachers want more than a jeans day pass! Designing teacher products should not feel daunting, overwhelming, or even out of reach! You are in the classroom, you know what your people want! Now it's time to add your secret sauce to make it shine with your unique teacher magic!

The TEACHER PRODUCT DESIGN PROCESS is going to cut through the noise, lower your stress when it comes to creation, and gift you the 7 simple strategies you need to make your products A++! Grab it here: kaysemorris.com/design

Let me hit you with some good news, you’re already doing half of the work and well on your way to becoming a CEO Teacher®. It’s time you start leveraging your teaching ideas and begin making money to make your classroom work seem less like a chore and more like the fun you always dreamed about. The 10 Steps To Get Started Selling Your Teaching Resources workbook is important when setting a clear focus for your business goals. Goals are imperative so grab your workbook and get yours on autopilot.

Check out my CEO Teacher® Book Recommendations here!

JOIN OUR CEO TEACHER® PODCAST COMMUNITY TO GROW WITH LIKE-MINDED TEACHERS:

Send me a DM on Instagram– I love chatting with my people, so let's chat about the ways teaching changes you, or the education system changes.

Come visit us each Thursday Night for the coolest teachers' lounge on the planet: Teacher TV is back and better than ever!

ENJOYING THE PODCAST? THANKS FOR TUNING IN!

Tag me @theceoteacher on Instagram and tell me what you are listening to! I love seeing what resonates most with our listeners!

I don’t want you to miss a thing! Be the first to know when a new episode is available by subscribing on iTunes here!

If you would like to support The CEO Teacher® podcast, it would mean so much to me if you would leave a review on iTunes. By leaving a review, you are helping fellow CEO teachers find this podcast and start building a life they love.

To leave a review on iTunes, click HERE and scroll down to Ratings and Reviews. Click “Write a Review” and share with me how this podcast is changing your business and your life!

MORE OF A HANDS ON OR VISUAL LEARNER? NEED TO “SEE” YOUR CONTENT IN ACTION? CHECK OUT THE LATEST CEO TEACHER® BLOG POSTS AND YOUTUBE VIDEOS HERE!

Transcript

Click on a timestamp to play from that location

0:00.0	Hello, what a beautiful day to be alive. Welcome back to the CEO teacher podcast, friends. I'm so happy that you decided to spend your Wednesday with me. Thank you for showing up each and every week here on the CEO teacher podcast. Today, we're going to talk about the secret to designing teaching resources that actually sell. Now, I used to think that there was just one thing about teachers who were very successful
0:21.2	selling and designing their teaching resources online and me, and that they had this magic wand
0:26.7	that would help them find greatness. And that was the greatness that I was searching for. And while I do
0:31.8	believe that there is a semi-magic wand called search engine optimization, I do think that that can become the great
0:39.1	and powerful odds in your story behind the scenes. I now also know that there are a magnitude of
0:45.4	things that help people find success. So some of them are black and white and they can easily be
0:50.4	done by anyone, and I'm going to share those today. Others, you're going to have to
0:54.7	nurture, grow, and work towards. In today's show, I want to go over the secrets to designing
1:00.6	teaching resources that actually sell. Plus, I want to give you some mistakes that I see
1:05.3	teachers making that are stopping them from achieving the desires of their heart. So stick around.
1:10.8	You don't want to miss it.
1:11.6	Welcome friends to the CEO teacher.
1:13.6	It's your home away from the classroom and we believe that there's room for everyone on this playground.
1:19.6	With an episode every Wednesday as an extra credit bonus exclusively for teachers,
1:23.6	it is time to uncover the hidden desires of your heart, let your amazing light shine while
1:28.7	you teach, lend a helping hand to anyone, and let's turn that passion you have and that love you
1:34.1	used to have for teaching into profit. Look, it's going to get a little messy along the way,
1:39.5	but it's going to be so worth it. I'm Casey Morris, a former eighth grade English and language arts teacher
1:44.8	myself, Mom of a Five teacher marketing expert. And while I am the visionary behind the CEO
1:50.1	teacher movement, this amazing community is continually being built by you. One beautiful dream
1:57.2	at a time. Let's take action and get started bringing your wildest ideas to life so that you
2:03.2	can start living life on your own terms. I know your best is yet to come. So what are you waiting for?
	...

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