How much more could your business grow if every customer stayed with you twice as long?

Hey there, I'm Whitney, content director for a social curator.

And today, Jasmine is diving into something every business owner needs to keep a pulse on,

your customer's lifetime value or LTV.

If you've been wondering how to build long-lasting relationships that turn your customers

into loyal fans and increase the revenue they generate over time, well, you're in the right

place. In this episode, Jasmine is sharing five strategies that you could implement today to boost

your LTV and create more sustainable growth in your business.

So ready to create deeper connections and maximize the potential of each customer?

Perfect. Let's go.

I'm going to share five strategies for increasing LTV.

But what's important to remember is that the best way to increase your LTV comes down to one very important thing,

prioritizing the customer experience and results. I recorded an episode. It was titled

How to Create an Unforgettable Customer Experience. I want to recommend listening to that

after you've listened to this one. If you haven't listened to it already, I'm going to link it

in the show notes for you because my friends, that is going to be another major brick in the foundation that you lay. Now, if you're taking notes, write down

one through five and I want you to leave notes for each one. And then I want you to circle the ones

that you think you should implement in your business. I am teaching you what I wish I had

focused on or learned more when I was getting a business degree in college.

So starting with strategy number one, segment your customers.

Okay, so what does this mean?

By dividing your customer communication, most likely via email, you can divide them into

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