What we have here is a failure to communicate.

What we have here is a failure to communicate.

I wish I had like some chew right now because I think that old line from Jackie Gleason.

Actually, no, it was Cool Hand Luke.

It was Cool Hand Luke.

I'm sorry.

It wasn't Jackie Gleeson.

It was the prison garden, Cool Hand Luke.

I could describe most of the interactions that we

have throughout our day. From marketing emails, conversation with friends and family, if you're a

public communicator, if you're a teacher, if you're a preacher, whatever you are, whoever you are.

Jeff Bloomfield, he thinks he can do something about it. He grew up in a blue-collar farming family.

He learned the art of storytelling from his grandfather.

He is the first person to graduate from college for his family,

and he has worked in the corporate America in the field of biotech

and discovered the mostly untapped power of neuroscience.

From there, he launched into a new mission,

teaching others to be more impactful communicators through understanding the intersection of

brain, biology, psychology, and physiology. He's the CEO of Brain Trust. It's an agency that

helps some of the world's biggest companies, Johnson Johnson, John Deere, United

Healthcare, just to name a few, leverage neuroscience to communicate more effectively.

He's written a couple books on the subject. He's got a podcast called Driving Change.

...