Hey, good morning, everybody. This is Russell Brunson. Welcome back to the Marketing Secrets podcast. Today,

I'm going to talk about one of my strategies for actually getting stuff done, move forward,

in momentum, all the things that we struggle with. I think daily as entrepreneurs and as humans,

and so hopefully this one helps out. So the big question is this.

How are entrepreneurs like us who didn't cheat and take on venture capital

for spending money from our own pockets?

How do we market in a way that lets us get our products and our services

and the things that we believe in out to the world and yet still remain profitable?

That is the question in this podcast will give you the answers. Thank you. even out to the world and yet still remain profitable.

That is the question in this podcast will give you the answers.

My name is Russell Brunson and welcome the marketing secrets.

Okay, so, um, as you guys know, we just got back from Lake Powell, which is so much fun.

And I'm going to say this, I'm going to sound like a total diva, but this is, you know,

because Lake Powell is, if you've been there before, it's southern Utah, the water's pretty nice,

it's warm-ish.

But even with the water being warm, you know how it is, like you're on a boat and it's like super hot and you go in the water and you step in the water. It's like, ah, it's cold and it hurts at first and you get to jump in and it's just so painful, right?

And so this was an example from Lake Powell. This is true in any lake, right?

We also do water stuff at Bear Lake in on the Utah- Idaho border, which is freezing cold. So this story makes more sense if you're thinking about Bear Lake.

And there's other lakes in Idaho that are cold that we go to.

So, yeah, I'm going to be kind of a wuss because it was still cold in Lake Pal,

even though it's warm, beautiful water.

But the story that I'm going to share is the same either way. So,

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