Hey, Alex here. Do you live in the New York area? If so, come see Planet Money Live, August 18th at the Bell House in Brooklyn. There'll be a bunch of us there from Planet Money in The Indicator, and if you buy early access tickets, you can hang out with us before the show. We're putting together a blend of storytelling, guests, and a tribute to unsung economic heroes. Alexi might be in costume. It's going to be

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This is Planet Money from NPR.

I live in Pittsburgh, Steel City, and for more than a year, I've been inundated by ads from the company U.S. Steel, like this one.

Welcome to Irvine Works, just one of three U.S. steel plants here in the Mon Valley.

I'm fourth generation steel. I'd like it to remain here.

The American steel industry is not what it used to be.

There were once dozens of steel plants employing many thousands of people.

Now, they employ just a few thousand.

And a year and a half ago, the company announced it was going to be sold. And not to an American

company, to a foreign company, a Japanese company. And U.S. Steel said, this is a great thing for us,

a lifeline. Otherwise, we will have to shut mills down. So, these ads are full of

hard hat-wearing steelworkers trying to convince viewers that this sale was the right thing.

Towns like ours. Restaurants like this one. All depend on the plants running. Let's get it done.

U.S. Steel and Neon Steel, the future of American Steel.

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