You're listening to Podcasting Made Simple.

Do you ever feel like you'd be the perfect fit for a podcast?

You just can't get the host to respond to your messages.

Are the only hosts saying yes to your pitches, the ones who have audiences who can't do business with you?

Whether you're tired of radio silence, mismatched fits, or you simply want to snag

more guessing opportunities, you could benefit from knowing some of my top PR secrets to help you

in your podcast pitching. My name is Lauren Quedar Cockrell, and I've been honing my PR pitching

skills for over 20 years.

Question for you.

Have you given any thought lately to how much the media landscape has changed in the past 20 years?

If you haven't, let me tell you, it's changed a lot.

And pitching and securing media coverage for my clients has only gotten harder, more time-consuming,

and more complex over the years. When I started in public relations in 2003, there was no Facebook

and there were no podcasts. Print and broadcast media ruled the day, and we literally sent news releases

by facts. I'm very glad we don't do that anymore.

Fast forward to today and there are more channels and opportunities than ever before. But guess what?

My team's pitches are more successful now because of these tips and secrets that I'm going to

share with you today. First,

we'll talk about what not to do. If you're tuning into this, you're likely making at least

one of these mistakes. I'm seeing every day. Trust me. Based on the volume of bad pitches we've

seen, what I thought were standard practices are actually

not standard at all. Then we'll talk about great pitches that work. But first, I'm going to give you

...