The Origin Story of Preston (TBNR Frags)
Watchtime
Click Management
4.9 • 852 Ratings
🗓️ 16 September 2020
⏱️ 50 minutes
🧾️ Download transcript
Summary
With more than 5 channels and half a billion views per month, Preston Arsement is one of the biggest YouTube entrepreneurs in the world. We talk about his origin story, hiring a team of 40 people, his thoughts on authenticity, putting on a fake personality for content, and being a role model. Preston is the definition of positivity and drive, and I hope you all get to take away something from this conversation!
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TIMESTAMPS
2:20 The old school hustle to get subscribers
5:00 Signing to Machinima
8:00 On managing a team of 40 people
9:00 Minecraft servers
17:25 working with family
18:30 on new content creators and the competition at the top
24:00 Creators becoming businesses
27:22 On investing everything
30:20 On creating kids content
34:00 on faking a online personality & authenticity
37:00 On being a role model
42:00 On building a company culture
44:00 Prestons future ventures
47:10 Preston’s motivation
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Transcript
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| 0:00.0 | If those you tubers are in the top 1% but are not building their team out right now, |
| 0:04.4 | they're going to be hit really hard into 2020 and 2021. |
| 0:08.0 | It's going on guys? |
| 0:15.0 | what's going on guys? |
| 0:16.0 | Welcome back to Watch Time as today we've got a very exciting guest here with us |
| 0:20.0 | to talk about all things YouTube and turning YouTube into a lot more than just one channel |
| 0:24.7 | because Preston aka TB&R Frags, one of the most OG channels in the game. |
| 0:30.8 | Not only has one channel these days, he's got a few, he's also doing a bunch of other very very exciting stuff and you know while I might try and flex my two plaques in the background here he happens to have a whole lot more so uh, Preston thanks coming in. |
| 0:42.4 | I'm super excited to be here but |
| 0:44.9 | wanted to be on the show for a while so when Grace reached out I was like okay let's go I gotta make I |
| 0:50.0 | make my way out to Australia soon though. Okay, real talk. |
| 0:52.8 | When things are over, settle down, |
| 0:54.5 | I'm gonna fly over there, |
| 0:55.4 | I'm gonna surprise all the Australians |
| 0:57.0 | with a million v bucks each, |
| 0:58.2 | so I get a big video out of it. |
| 0:59.6 | Okay, I'll be great. |
| 1:00.3 | Preston is an insane content creator. |
| 1:03.0 | He's a massive inspiration to me in a number of ways. |
| 1:05.8 | He's running about five channels at the moment. |
| 1:09.0 | He's getting more than half a billion views a month, which is just completely mind-blowing and he's really I think |
| 1:17.4 | one of the people that I look to most as having taken their YouTube channel and really |
... |
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