The Marketing Opportunities and Challenges With The Rise Of AI
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.3K Ratings
🗓️ 12 August 2024
⏱️ 25 minutes
🧾️ Download transcript
Summary
Today's podcast episode is an interview I did with Jameson Fleming, Executive Editor at Adweek. We discuss the profound impact of AI on various industries, addressing common fears such as job loss and the rise of deepfakes. I share my two cents on AI's potential in creative fields like music and art, comparing it to past technological shifts like electricity and the advent of canvas art. The conversation also touches on the fragmentation of media consumption due to personalized algorithms and the early stages of AI adoption in marketing, highlighting both the potential and the challenges that lie ahead.
Transcript
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| 0:00.0 | I think AI overall though is far bigger than people realize. |
| 0:04.6 | People are scared of it. |
| 0:05.6 | There's so much fear of like I'm going to lose my job. |
| 0:07.8 | The robots are going to kill us. |
| 0:09.2 | And that providence moment of truth is about to come very handy |
| 0:15.0 | because AI is about to make a lot of fake stuff. |
| 0:17.0 | There's already videos of me on the internet |
| 0:19.0 | of me saying things in my voice that I didn't say. |
| 0:22.0 | I'm thinking about becoming a music artist. |
| 0:23.5 | I think I can be good at music, one problem. |
| 0:26.2 | I can't sing for shit and I'm not musical. |
| 0:28.1 | Do da da da da da da da da. |
| 0:30.5 | It's pendulum swings. |
| 0:32.0 | Technology in, technology out, |
| 0:34.0 | and I think I will use AI to actually make hip music. |
| 0:36.6 | I really believe that before I'm done. |
| 0:38.0 | I would argue food styling and commercials |
| 0:41.8 | is more fucking AI than AI. |
| 0:44.0 | I haven't seen a fucking whopper in my life. |
| 0:47.0 | Yeah. |
| 0:48.0 | That looks like the ones on TV. |
| 0:49.0 | I think that this is a demonization of modern technology that is a misnomer of human behavior. |
... |
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