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The Russell Brunson Show

The Long Forgotten Power of Correct Affiliate Marketing Implementation

The Russell Brunson Show

Russell Brunson

Business, Marketing, Entrepreneurship

4.8836 Ratings

🗓️ 5 August 2024

⏱️ 47 minutes

🧾️ Download transcript

Summary

In my last Inner Circle, one of the last strategies I shared was on a topic that, surprisingly, still drives more than 50% of the traffic to ClickFunnels – Affiliate Marketing. Despite the buzz around Facebook, Google, Instagram, TikTok and YouTube ads, affiliate marketing remains a powerful and often overlooked strategy. I shared my insights and strategies on how to build a successful affiliate program, drawing from my personal experience and the journey of launching ClickFunnels. In the early days, traffic generation was primarily through joint ventures and affiliate partnerships. This episode highlights how a properly managed affiliate strategy can significantly reduce the risks and costs associated with paid advertising. Plus, instead of paying upfront for ads, affiliate marketing allows you to pay only when a sale is made, making it a stress-free and efficient way to grow your business. Key Highlights: Two-Tier Affiliate Programs: Understand the benefits of offering a two-tier affiliate program to incentivize and expand your affiliate network. Partner With Anthony Model: Get insights into Anthony Morrison’s successful affiliate model that leverages low-cost training programs to drive high affiliate conversions. Dream 100 Strategy: Discover the Dream 100 approach we used to launch ClickFunnels and generate massive awareness. Building an Affiliate Program: Learn how to structure your affiliate program to attract and retain top affiliates. Integration Marketing: How to get your best affiliates promoting you on autopilot so sales keep coming. If you're looking to scale your business and cut down on advertising costs, this episode is packed with actionable advice to help you harness the power of affiliate marketing. Listen and learn how to leverage affiliate partnerships to drive traffic and sales effectively! Don't forget to check out this awesome deal from Mint Mobile! https://mintmobile.com/funnels And if you want to enjoy the Marketing Secrets Show ad-free, check out http://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

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0:28.0

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0:30.1

What's up, everybody?

0:31.2

I want to talk today about one of...

0:33.9

It's so funny, there's so many ways to drive traffic,

0:35.8

so many things we talk about. Everyone's always freaking out about Facebook ads and Google, Instagram, and YouTube.

0:40.0

But to this day, more than 50% of traffic to click funnel still comes from this one traffic

0:45.3

source that we never talk about.

0:48.0

At a recent event, I kind of went off on this and went and I talked for, I don't know,

0:51.4

45 minutes.

0:52.1

I'm talking about how to get traffic from affiliates what we're doing and how it works and it's funny to me because we used to have

0:58.0

this conversation back um you know I first got started because there wasn't Facebook wasn't

1:02.6

Instagram like the way we all got traffic when we first got started was through affiliates

1:06.0

so all of our conversations all the seminars all, we're just talking about that one topic. And nowadays, I go to an event and nobody's talking about it, yet it's still the way that we use to drive

1:14.7

the majority of our traffic, despite the fact we're spending, you know, a million dollars plus a month

1:19.1

on paid ads. And so I wanted to go deep with that and just get your guys, the wheels of your

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