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MLex Market Insight

The imminent antitrust clash over smart speakers; and tougher privacy penalties in the Philippines

MLex Market Insight

MLex Market Insight

News

4.99 Ratings

🗓️ 27 May 2022

⏱️ 25 minutes

🧾️ Download transcript

Summary

The growing use of smart speakers and TV sets has prompted a global conversation about privacy and the use of personal data on the part of the Big Tech companies behind them: Amazon, Apple and Google. But there’s another smart-device debate — once based in antitrust concerns — that’s gaining momentum. What happens if your smart device directs you not to the free-to-air version of a podcast or a TV drama, but to the paywalled property managed by the platform itself? In Australia, these concerns are being driven by commercial radio operators that fear Echo, Siri and Assistant may increasingly get in between their station and their listeners. Also on today’s podcast: Why planned tougher penalties for privacy violations in the Philippines look good on paper but may be facing a baptism of fire.

Transcript

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0:00.0

Hello, we're back again, sliding into your feed with another week of regulatory news from around the world.

0:16.9

My name is James Panicki. I'm an MLEX editor with our Asia-Pacific team, and it's great to have

0:22.8

your company again today on the M-Lex podcast. In just under 10 minutes from now, we'll be having a chat

0:28.5

with our Southeast Asia correspondent, Jet DeMaso Santos, who recently sat down with a senior

0:34.2

official from the Philippines National Privacy Commission. What emerged from that encounter offers a fascinating insight into penalties, deterrence and

0:43.3

the prospect of court challenges.

0:46.0

First up, though, let me put something to you.

0:48.5

When was the last time that you asked a smart speaker to connect you to your favourite radio station.

0:54.8

And what's your relationship with your smart television set and how it presents you with

0:59.5

programming?

1:00.7

This very conversation is now underway in Australia where commercial radio broadcasters are

1:06.4

concerned that big tech, whether through Amazon's Echo, Apple's Siri or Google's assistant,

1:12.9

is fast becoming an intermediary between the listener and the station.

1:17.5

Now, is that a problem?

1:18.9

Well, it certainly could become one.

1:21.1

It's all about the path that the speaker might choose to take you down when directing you to content,

1:26.7

the data it may want to collect

1:28.4

along the way, and the antitrust concerns that underpin the speaker's operations, which are

1:34.1

very much Emlex's bread and butter. This discussion has ushered in the next phase of Australia's

1:41.2

arguably revolutionary approach to a media code,

1:48.0

a media code that has forced, or at least has threatened to force,

1:52.1

both Facebook and Google, to pay for the news content they use.

...

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