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Our American Stories

The Goo Goo Cluster: Nashville's "Official" Candy?

Our American Stories

iHeartPodcasts

Society & Culture, Documentary

4.6817 Ratings

🗓️ 22 May 2024

⏱️ 10 minutes

🧾️ Download transcript

Summary

On this episode of Our American Stories, it's a family story, a business story, and a regional story; It's the story of how the Goo Goo cluster became the official candy of Nashville!

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Transcript

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0:00.0

This is an I-Heart podcast.

0:14.9

And we continue with our American stories.

0:17.4

And up next we hear from Lori Spradley, the owner of the company, the GooGoo Cluster.

0:23.0

You may have heard of this candy bar that was created back in 1912.

0:27.5

But if not, here's Lori to share a little bit of the history of the goo-goo and where they are today.

0:37.6

So standard candy company was started in downtown Nashville in 1901, and they were making hard candies,

0:45.4

caramel, kind of single ingredient confections.

0:48.8

And in 1912, the founder, Howell Campbell, and his right-hand man, Porter, were in the kitchen kind of playing

0:59.2

around and they invented the Goo-Goo Cluster.

1:01.7

And it was the first time anyone combined multiple ingredients into a single finished product.

1:07.3

So it was made of caramel, milk chocolate, peanuts, and a marshmallow nugget.

1:13.8

And at first, it didn't have a name.

1:16.3

And Howell was selling them on a streetcar in downtown Nashville.

1:20.3

And story goes that a teacher was on the train and asked him what he was going to call this new confection. And he was like,

1:30.5

I have no idea. And they conversation shifted to his newborn son. They started asking what he was up to.

1:37.3

And they said, well, he just started talking. He's saying words like goo goo, gaga. And they said,

1:42.6

that's what you should call it, a go-goo.

1:44.4

They're so good, people will ask for them from birth.

1:47.3

And now we're stuck with this silly name.

1:50.8

So my grandfather had been in the confection industry and made wedding cakes and owned a bakery.

1:59.9

And my dad out of business school discovered standard candy.

2:05.2

It was on the verge of bankruptcy. And he called his dad and was like, I think we can save this.

...

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