Hey, what's up everybody? This is Russell Brunson. I'm sitting here in the Poline Hill Library,

having so much fun and inspiration and ideas. And I just wanted to share some of my thoughts with you

about the evolution of your frameworks, your ideas. And I hope you enjoy.

So the big question is this. How are entrepreneurs like us who didn't cheat and take on venture capital

who are spending money from our own pockets?

How do we market in a way that lets us get our products and our services

and the things that we believe in out to the world and yet still remain profitable?

That is the question in this podcast will give you the answer.

My name is Russell Brunson and welcome to marketing secrets.

Okay, so all you guys know, I'm working on my fourth book.

This one's taking me longer than all the other ones.

Well, I don't know if that's completely true.

Technically, dot-com seekers took me a decade to, like, learn the stuff and then write it,

and I rewrote it five years later. So,

the expert secret is the same thing. It was like almost 10 years of trial and error to learn

the stuff, and I guess traffic seekers is the same way. So I guess it takes me about a decade to, like, earn a book, and then, you know, 18 months or so to write it.

This one, the success book is something I've been, it's interesting because I've been on this

journey for most of my life, right? Like I would say, like actively pursuing success started for me

when I was in high school, excuse me, not high school, I've been

ninth grade, so junior high.

When I started wrestling, it was the first time I, like, had a thing that I wanted to become good

at.

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